Universal Language if
No Spending

Reinvested endowment (future impact) - language may be pre-populated in Ascend:

The promise to effectively steward your gift is a responsibility the University takes very seriously. Most fundamentally, that promise demands that your endowment gift is maximized through smart investment strategies and that earnings are utilized as you have directed. As the [COMMUNICATION NAME] is currently on reinvestment, the University’s leadership is excited to maximize its impact in the coming years.

Recently established endowment (typically funds created within the past year) - language may be pre-populated in Ascend: 

The promise to effectively steward your gift is a responsibility the University takes very seriously. Most fundamentally, that promise demands that your endowment gift is maximized through smart investment strategies and that earnings are utilized as you have directed. As the [COMMUNICATION NAME] was recently established, the University’s leadership is excited to maximize its impact in the coming years. 

Recently activated to a unique expendable fund (may apply to older funds recently taken off reinvestment):

The promise to effectively steward your gift is a responsibility the University takes very seriously. Most fundamentally, that promise demands that your endowment gift is maximized through smart investment strategies and that earnings are utilized as you have directed. The [COMMUNICATION NAME] was recently activated for spending, and the University’s leadership is excited to maximize its impact on [specific purpose ex: work in support of the XXX’s mission] in the coming year.

Activated for one year or more but no current FY spending:

The promise to effectively steward your gift is a responsibility the University takes very seriously. Most fundamentally, that promise demands that your endowment gift is maximized through smart investment strategies and that earnings are utilized as you have directed. Though the [COMMUNICATION NAME] was not utilized during the last academic year, its value was reserved in anticipation of benefiting [specific purpose] as outlined for this endowment. The University’s leadership looks forward to continuing to maximize the impact of this endowment in the coming years.

No Spend for Expendable Funds:

The promise to effectively steward your gift is a responsibility the University takes very seriously. Most fundamentally, that promise requires that your gifts are utilized toward the purpose you have directed. Though the [COMMUNICATION NAME] was not utilized during the last academic year, the University’s leadership looks forward to maximizing the impact of this expendable fund in the coming years.