We make songs that change the world

Magic Electricity Box is a social enterprise organisation dedicated to the preservation and protection of First Nation's Languages. We are a creative business and our company social mission is dedicated to helping Indigenous communities protect and preserve endangered languages.

What we do

Magic Electricity Box provides a range of creative services to help beneficiaries and stakeholders across many levels to build sustainable successful outcomes in regional local economies. We provide bespoke consultancy services developed for our partners needs, including arts and culture outcomes to enhance research, education, community engagement and job creation.

Magic Electricity Box was co-founded in 2016 by two performing artists, Irene Lemon and Simon Mellor in response to a gap in rural and remote communities for professional pathways into jobs for the future.

The company produces and licenses content for high-quality Children’s entertainment and literacy tools, guided by an ethical framework informed by the United Nations Declaration on the Rights of Indigenous Peoples, and the United Nations Millennium Development Goals. The music publishing services are provided in a transparent and ethical framework so that our artists maintain their copyright ownership, and our social impact supports marginalised people in regional communities to preserve, protect and engage in culture in co-designed language preservation projects.

Our clients include corporate and commercial brands, academic institutions, established entertainment industry professionals, local councils, EdTech and AdTech media organisations, teams of community arts practitioners and arts organisations, charities and not-for-profit organisations and state and federal government agencies.

Magic Electricity Box has a mobile recording studio, which has a Highly Commended Innovation in Education honour from the Regional Development Australia Northern Inland Innovation Awards Committee.

In 2017, Magic Electricity Box was awarded the Startup Superstar Award from the Armidale Regional Business Chamber and was a regional finalist for the NSW Business Chamber Awards. The company also secured a place in the Regional Impact Accelerator program, the only NSW company to be awarded, for the Impact Academy with the Ipswich City Council.

The company’s first partnership release, 2 books with Anh Do and Scholastic Publishing, What Do They Do With All The Poo From All The Animals At The Zoo and Big Green Frog in the Toilet have received industry acknowledgement, including a KOALA Honour from the REAL Awards voted by the children of NSW, and numerous short listings. Both titles are available from our distribution partners.

For more information about Magic Electricity Box visit:


238 Donnelly Street

Armidale NSW 2350

Managing Director

Irene Lemon

0417 684 302


Creative Director

Simon Mellor

0431 220 159


General Enquiries

Shenoah Fischer