Tips On How to Advertise Using Every Door Direct Mail (EDDM) from the US Postal Service

It is easier than ever to run a direct mail ad through the Postal Service. Printing and postage will cost about 40 cents per mailbox. Follow these steps below to let your local customers know about a promotion or sale that you are running.

1. Design a 6.5” x 9” EDDM direct mailer. If you do your own ad designs, we recommend having them printed at Uprinting.com, they can automatically add the required stamp (retail indicia) for direct mailers. Visit this page at dealer.kumastoves.com and scroll to the Direct Mailers for a .pdf ad copy that you can use to run an ad in your area. Personalize the Ad as needed before printing:

If you need some help, Kuma can provide some limited personalization of the Ad..

2. Once your Ad is ready to upload and print, purchase the mailers: visit uprinting.com and search EDDM. Choose the options shown in the screenshot below:

(choose how many mailers you want to print and make sure your choose the slip sheet bundling option, the Post Office will want this. This printing does not include the postage. Postage will cost about 25 cents per mailbox. You can purchase postage for 5,000 mailboxes PER DAY, through the USPS website in the next step

3. Click this link to use the US Postal Services Online route selector to choose and purchase the postage.

4. Deliver the printed mailers to the various post offices that are indicated on your postage order and the post office will deliver them to your potential customers!