Democracy, Election and Economy: An Economic Analysis of conducting Elections in the World's largest democracy
By Aayushi Saini
By Aayushi Saini
In 2024, India, the world's largest democracy, conducted its general elections, showcasing a democratic exercise of unprecedented scale and economic significance. This event involved nearly a billion voters who not only determined the political future of the nation but also had far-reaching economic implications that extended well beyond the voting process.
The Logistics of Democracy
The 2024 Lok Sabha elections in India were the most stretched and were of the largest scale in the nation's history. Spanning up to seven phases over 44 days, from mid-April to early June, these elections presented an immense logistical challenge. The scale of participation was staggering with a voter base exceeding 900 million registered individuals, potentially involving more than a tenth of the global population.
The Election Commission of India (ECI) pulled off this massive democratic exercise that ensured universal suffrage from bustling metropolitan centers to remote villages. Almost one million polling places were set up around the country, and to guarantee accuracy and transparency each one of them was outfitted with cutting-edge Voter Verifiable Paper Audit Trail (VVPAT) and Electronic Voting Machines (EVMs).
The ECI deployed teams to some of the most challenging terrains in the country to reach every eligible voter. From the snow-capped Himalayas to the dense forests of central India, and from the desert regions of Rajasthan to the island territories, no stone was left unturned to uphold the democratic rights of every citizen. This commitment to inclusivity often meant using unconventional methods of transportation such as boats, helicopters, and even elephants in some remote areas!
The Financial Cost of Democracy
The 2024 Lok Sabha elections were the costliest in India's history, with total expenditure rivaling the 2020 US presidential and congressional elections. The financial outlay nearly doubled the amount that was spent in India's 2019 elections which reflects the growing complexity and scale of the democratic process in the world's most populous country.
This massive financial burden was split between government spending and political party expenses. As per established guidelines by the Ministry of Law and Order in October 1979, the central government bore the full cost of conducting the Lok Sabha election. This included expenses for voting equipment, staff salaries, transportation, security arrangements, and voter education campaigns.
The government's commitment to modernizing the voting process, including the widespread use of EVMs and VVPATs also contributed significantly to the overall cost. Political parties and candidates invested heavily as well, with campaign spending reaching unprecedented levels. Their expenses covered a wide range of activities that included organizing rallies and events, advertising across various media platforms, travel expenses for candidates and party workers, and the production and distribution of promotional materials.
The Election Commission implemented strict guidelines to regulate campaign financing and expenditure that aimed towards ensuring a level playing field and reducing the influence of money power in elections. However, the sheer scale of the elections and the competitive nature of Indian politics led to substantial spending by all major political entities.
If you are still wondering how much has been spent in this election (of 2024), well estimates suggest it to be approximately Rs. 1.35 Lakh Crore!
Economic Ripple Effects
The election period in India was not merely a time of political activity but also one of significant economic stimulus. Various sectors of the economy experienced substantial growth and increased activity:
1. Media and Advertising: Political campaigns drove a surge in advertising revenue across all media platforms. Television channels, newspapers, digital media outlets, and outdoor advertising companies all saw a significant boost in their earnings during this period.
2. Travel and Hospitality: The increased movement of political figures, party workers, and election officials across the country boosted the travel and hospitality industries. Airlines, railways, car rental companies, and hotels reported higher occupancy rates and revenues during that time.
3. Printing and Manufacturing: The demand for campaign materials such as posters, banners, and pamphlets led to a spike in activity for printing presses and manufacturers of promotional items.
4. Event Management: Companies specializing in organizing political rallies and public events saw a substantial increase in business. This sector's growth also had a trickle-down effect on local economies where these events were held.
5. Technology: Firms providing campaign management solutions, data analytics, and digital outreach services benefited greatly from the tech-savvy approach adopted by many political parties this time.
6. Temporary Employment: The election process created numerous short-term job opportunities, from polling booth staff to security personnel which provided a temporary boost to employment figures.
However, the election period also brought certain economic challenges. The uncertainty surrounding potential policy changes led to some hesitation in business decisions and investments. Investors had responded to news about the election and opinion surveys as a result stock markets were more volatile. Furthermore, the model code of conduct enforced during the election season caused a temporary halt to some government decision-making procedures, which in turn caused certain administrative and developmental initiatives to slow down.
To Sum it Up!
India's 2024 general elections stand as a remarkable testament to both democratic efficiency and economic significance. This monumental exercise which was comparable in scale to the entire economies of smaller nations, not only showcased India's logistical capabilities but also stimulated various sectors of its economy. Despite the inherent challenges of India's vast and diverse population, the successful conduct of these elections underscores the country's commitment to democratic principles while simultaneously fostering economic growth.
Globally the Indian elections have been observed with great interest, recognizing its far-reaching implications for both India and the global economic landscape. India's ability to strike a balance between democratic processes and economic advancement has reinforced its worldwide place as one of the mainstream economies with the fastest growth rate in the world. Moving forward, the nation faces the ongoing challenge of maintaining this equilibrium between rapid economic development and democratic values. The success of the 2024 elections in managing this balance sets a powerful precedent, demonstrating that large-scale democratic exercises can not only coexist with economic dynamism but can also contribute to it. The world now watches with anticipation to see how India will leverage this democratic mandate to address pressing challenges, drive economic growth, and shape its role in the future global economy.
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