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Marketing
Marketing
Marketing is the process of making your invention look good to customers. You can market through advertising on the tv or radio, at the movie theatre, in newspapers and magazines, online and on billboards. Before you market, it's important to know your audience and who will buy your invention.
Marketing is the process of making your invention look good to customers. You can market through advertising on the tv or radio, at the movie theatre, in newspapers and magazines, online and on billboards. Before you market, it's important to know your audience and who will buy your invention.
Audience
Audience
Who are you marketing to? Who will buy your invention? What kinds of things do they like? What will attract their attention? It's important to know about your audience because you want to grab their attention.
Who are you marketing to? Who will buy your invention? What kinds of things do they like? What will attract their attention? It's important to know about your audience because you want to grab their attention.
Advertise
Advertise
Once you know your audience, you must choose the best method to reach them. Should you make a poster? Should you create a commercial? Should you hand out business cards? How you advertise is up to you, but choosing the best method to reach your audience is key.
Once you know your audience, you must choose the best method to reach them. Should you make a poster? Should you create a commercial? Should you hand out business cards? How you advertise is up to you, but choosing the best method to reach your audience is key.
The Elevator Pitch
The Elevator Pitch
The Elevator Pitch is your chance to convince your audience that your new invention is great in 60 seconds or less. An elevator pitch is a brief but persuasive speech that introduces your idea. Use the planning form below to help you write your Elevator Pitch. Remember, practice makes perfect! You should be able to recite your speech without looking at any notes and you should be able to do it with enthusiasm. Confidence is key, so practice, practice, practice.
The Elevator Pitch is your chance to convince your audience that your new invention is great in 60 seconds or less. An elevator pitch is a brief but persuasive speech that introduces your idea. Use the planning form below to help you write your Elevator Pitch. Remember, practice makes perfect! You should be able to recite your speech without looking at any notes and you should be able to do it with enthusiasm. Confidence is key, so practice, practice, practice.
Watch These Pitches
Watch These Pitches
Caleb-and-Lars-Best-Pitch-Ever.mp4videoplayback (6).mp4videoplayback (7).mp4A Sample Elevator Pitch in Writing
A Sample Elevator Pitch in Writing
Blankets are OK, but they can slip and slide, plus your hands are trapped inside. The Snuggie™ fleece blanket is super soft, thick and luxurious so it keeps you completely warm. Plus, with roomy, oversized sleeves, it gives you the freedom to use your hands while still being totally wrapped in warmth.
Blankets are OK, but they can slip and slide, plus your hands are trapped inside. The Snuggie™ fleece blanket is super soft, thick and luxurious so it keeps you completely warm. Plus, with roomy, oversized sleeves, it gives you the freedom to use your hands while still being totally wrapped in warmth.
Perfect for men, women, and children!
Perfect for men, women, and children!
Did Your Teacher Ask You to Fill Out the Form?
Did Your Teacher Ask You to Fill Out the Form?
Click on the green button to fill out the form for STEP 8.
Click on the green button to fill out the form for STEP 8.
Need a Virtual Tour Guide?
Need a Virtual Tour Guide?
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