Managing Editor Michelle Seitzer is a freelance writer, managing editor, and social media consultant with over 25 years of personal and professional experience in the aging and healthcare space. As a breast cancer survivor and special needs parent, Michelle is an SME who is well-versed in the nuances and complexities of healthcare from several unique points of view. Since her first freelance gig in 2008 as a paid blogger for a senior living search site, Michelle has since penned hundreds of bylined and ghostwritten blog posts, articles, and white papers for prominent healthcare publications and brands like McKesson and The Hartford Insurance. In her role as managing editor, she has supervised and spearheaded the production of health-related content for brands like ADHD Online and ArchWell Health. She is also the founder of Caregiving Advice, a resource hub for caregivers of all ages, and in 2023, she wrote and recorded an exclusive course for Audible, "Taking Care of Your Aging Parents," which was released in May 2024. Michelle self-published her first book – an interactive memoir called The Dictionary of  Grandparents – in March 2023.

Molly Olson is a professional writer and editor with more than 20 years of experience covering healthcare and health and wellness topics. Feature-length articles, blog posts, press releases, thought leadership white papers, infographics, webinar scripts and more–she's conceptualized, written, and edited them all. Molly has worked with medical and healthcare associations, hospitals, and academic health centers to develop content and content strategies that engage patients and providers.

With her specialty in SEO optimization and content strategy, Erin Ollila has helped brands like Pillpack, United Concordia Dental, Hologic, Virta Health, and Umbie Dental Care, see tens of thousands of clicks (aka potential conversions!) onto to their websites each month. She believes in the power of words and how a message can inform—and even transform—its intended audience. When she’s not working with big brands and small businesses to marry strategy, storytelling, and SEO, you can find her hosting the Talk Copy to Me podcast. Erin graduated from Fairfield University with an M.F.A. in Creative Writing and then co-founded Spry Literary Journal, which celebrates undiscovered and established writers’ concise, experimental, hybrid, modern, vintage or just-plain-vulnerable writing.

Michael Pantozzi is a Brooklyn-born, Los Angeles-based freelance copy editor who specializes in healthcare and healthcare-adjacent industries, including hospitals, pharmaceuticals, elder care, and biological sciences. Past and current collaborators include the University of Pittsburgh Medical Center (UPMC), AmerisourceBergen, Verywell Health, and The Arbor Company. Many who have worked with him have been quick to commend his razor-sharp eye for detail and exceptional ability to balance expediency with thoroughness.

Jessie Eck is a Denver-based Creative Director and Designer with several years of experience leading innovative campaigns and creative. She has extensive experience in omnichannel campaigns, including digital, print, video, motion design, and brand storytelling. Jessie has led creative strategy and execution for large brands including United Way Worldwide, Oshi Health, United Healthcare, Davita, and the National MS Society. She has experience leading strategy, design, production, and working closely with other teams to oversee timelines and deliverables. She has experience in both in-house and agency settings. 

In her capacity as managing editor and ghostwriter, Julia Gerke has been helping clients create and optimize content for B2C and B2B audiences in the healthcare, travel and software industries for more than 15 years. Health and wellness clients include McKesson Health Mart (Foster & Thrive), McKesson Medical-Surgical, Sleep Number, Schering (now part of Bayer), and various retailers. Julia is fluent in English, German and French.