This paper analyzes Greta Gerwig's use of metacinema and set design in 'The Barbie Movie' to offer a satirical perspective on feminism and patriarchy. Through examining characterizations and visual elements, it explores how Gerwig subverts traditional gender norms within Barbie Land, reflecting real-world dynamics. The study underscores the film's critique of gender roles and societal expectations, revealing how Gerwig challenges conventions through her storytelling techniques.