EMBARGOED 00:00 WEDNESDAY 13 NOVEMBER 2024
Meta fails at scam protection, grounding socks make unearthly promises, and NIB squeezes single parents: CHOICE Shonky Awards 2024
Shonkys also go to green juices without vegies, and the worst stick vacuum we’ve ever tested

Pictured [L-R]: Editorial Director Mark Serrels, CEO Ashley de Silva, and Director of Campaigns Rosie Thomas

CHOICE has announced the much anticipated winners of this year’s Shonky Awards, recognising the worst of the worst products and services from the past year. 


The 2024 CHOICE Shonkys are:


“As we approach 20 years of the CHOICE Shonky Awards, it’s clear they’re needed now more than ever. This year’s winners, both big and small, prove that shonky products and business practices are still rife,” says CHOICE CEO, Ashley de Silva. 


“Meta has failed to take adequate action on scams despite social media scam losses reaching record numbers in 2023. NIB is squeezing single parents during a cost-of-living crisis with the price of health insurance. Acerpure is selling a stick vacuum that’s the worst our experts have ever tested, Daily Juice Co is using food colouring instead of vegies in their ‘green’ juices, and GroundingWell’s socks don’t even come close to delivering their claimed health benefits,” says de Silva.

Pre-recorded interview with CEO Ashley de Silva, plus b-roll footage 

Ashley de Silva Shonkys 2024 interview EMBARGOED WED 13 NOV.mp4

Pre-recorded interview with Ashley de Silva, CHOICE CEO 

B-roll Shonkys 2024 EMBARGOED WED 13 NOV.mp4

B-roll of the award winners, plus CEO Ashley de Silva, Director of Campaigns Rosie Thomas, and Editorial Director Mark Serrels

Extra images

Marg Rafferty with Daily Juice's Green Mix, and CHOICE's mix of the juice. CHOICE's mix turned out orange when we excluded the green food colouring

Adrian Lini with Acerpure's stick vacuum

GroundingWell's socks

The AcerPure vacuum performed terribly when it was tasked with picking up cornflakes from a hard floor 

EMBARGOED 00:00 WEDNESDAY 13 NOVEMBER 2024