Module: GCO4001-20 Professional Development 1

Level: 4

Credit Value: 20

Module Tutor: Paul Minott

Module Tutor Contact Details: p.minott@bathspa.ac.uk

1. Brief description and aims of module:

This module introduces you to the graphic communication industry by exploring the diversity of professional practice and the contexts in which it operates. This includes client and supplier industries, governmental and regulatory bodies, education and the public sphere. It considers the role of enterprise in employability and introduces you to ethical and social issues that have implications for contemporary design practice.

2.Outline syllabus:

A varied and intensive programme of:

review and analysis of contemporary industry and professional bodies

consideration of ethical, social and environmental issues relating to the industry

presentations by communication design practitioners, research through case studies

key skills in communication and IT will be delivered through presentations (oral and written reporting) and assignments

3.Teaching and learning activities:

You will learn through tutor-led projects and exercises, tutorials, critiques, seminars, specialist workshops, professional lectures, peer discussion, field trips.

Assessment Item 1:

• Assessment Type: CW

• Description: Dossier (writing, designing and producing)

• % Weighting: 40%

Assessment Item 2:

• Assessment Type: CW

• Description: Show (end of year show)

• % Weighting: 40%

Assessment Item 3:

• Assessment Type: CW

• Description: Argument (presentation of arguments and participation in seminars)

• % Weighting: 20%