AWARDED

M.Phil. Completed

1) Ms.. K.E. Ajisha (12MPCOF002) Title of the Research: The Impact of Advertising Media on Buying Decision among young Women in Coimbatore, Completed Year: 2013

2) Ms.G.Vijaya (13MPCOF005) Title of the Researcher: Marketing Strategies of Micro Entrepreneurs in Sankagiri Taluk, Salem District, Completed Year: 2014

3) Ms.R.Dhivya (14MPCOF003) Title of the Researcher: Production and Marketing of Jasmine flower with reference to Sathyamangalam Taluk, Erode District, Completed Year: 2015

4) Ms.L.Packiyalakshimi (16MPCOF003) Title of the Researcher: A Study on Preference and Behaviour of Individual Investors Towards Gold, Completed Year: 2017

5) Ms.S.Kokila (17MPCOF001) Title of the Researcher: Investors Preference towards life Insurance Investment Portfolio, Completed Year: 2018

Ph.D. Completed

1) Mrs.K.Thangamani (14PHCOF002) Title of the Research: Performance Analysis of Select Index &Non-Index Stocks in Banking &IT Sectors, Completed Year: 2018

2) Chartered Accountant. Saraswathi Rajarathnam (14PHCOP003) Title of the Research; Impact of Related Party Transactions and Corporate Governance on Industry Performance in the Manufacturing Sector Post Companies Act, 2013 in India -Completed Year: 2021

3) Lekhashree.S (19PHCOF001)Title of the Research - Determinants of Price Volatility and Stock Returns of Select Companies from Sectoral Indices in NSE-Completed Year: 2022

1

Ongoing Ph. D. (Part-Time)

1) Ms.N.M.Louly (17PHCOP003), Ph.D Research Scholar (Part-time): Specialization : Human Resource Management

2) Mrs.Nisha.P (18PHCOP005), Ph.D. Research Scholar (Part-time): Specialization: Banking

3) Mrs.Geetha.K (18PHCOP008), Ph.D. Research Scholar (Part-time): Specialization: Banking

4) Mrs.Prameela.P (18PHCOP009), Ph.D. Research Scholar (Part-time): Specialization: Micro Finance

5) Mrs. Poongodi.R (19PHCOP002), Ph.D. Research Scholar (Part-time): Specialization: Banking

6) Mrs. Prabha.P (19PHCOP003), Ph.D. Research Scholar (Part-time): Specialization: Finance

7) Ms. S.Kokila (20PHCOP001), Ph.D. Research Scholar (Part-time): Specialization: Investment Management

Ongoing Ph.D. (Full-Time)

1) Kanchana.C. (21PHCOF003), Ph.D. Research Scholar (Full-time): Specialization: Finance

2) Ms..Surya.A (21PHCOF0010), Ph.D. Research Scholar (Full-time): Specialization: Finance

Books (03)

1. Dr.K.Kanniammal , Micro Financing of Rural Women Through Self-Help Groups, Discovery Publishing House Pvt Ltd.New Delhi. ISBN 93-5056-716-4

2. Dr.G.Santhiyavalli, Dr.K.Kanniammal and Mrs.A.R.Rihana Banu, Digitalization for Transforming India, Shanlax Publications. Madurai - ISBN; 978-93-87102--98-9

3.Dr.D.Geetha, Dr.K.Kanniammal and Dr.V.Vimala Conference Proceedings on National Virtual Conference on Rejuvenation of Indian Economy in Pandemic Scenario.Publisher Bonfring Coimbatore ISBN; 9788195381302 Year 2021

Journal Publications

International (26)

1. Customer Satisfaction Related to Health Care Services - International Journal of Applied Management

Research - Vol. II No. Pp. 102- 106 ,December 2010 ISSN 09748709 - 2010

2. Impact of Micro Finance through SHG Bank Linkage Programme on Women of Rural Priority Communities

in Coimbatore - International Journal of Micro Finance Vol. I No.1, Pp. 34 -42 ISSN 2229-449X - January to

June 2011 - 2011

3. A Study on Investor Perception Towards Investment in Mutual Funds - International Journal of Applied

Management Research - Vol. III , Pp 114-118 ,June 2011, ISSN 09748709 - 2011

4. Customer Satisfaction with Regard to LIC Policy in Sulur Block - International Journal of Applied

Management Research - Vol. III , Pp 607-611, December 2011, ISSN 09748709 - 2011

5. Medical Tourism in Tamilnadu - International Journal of Applied Management Research - Vol. 5 , Pp 220-222, January2013, ISSN 09748709 - 2013

6. A Study on Investment Pattern of Foreign Direct Investment in India - International Journal of Scientic

Research - Journal of DOI;10,15373/22778179.Volume 4 Issue 9 Pp 66-69,September 2015.ISSN N0.2277-

8179.Impact Factor3.2416 - 2015

7. Prospects of Voltality in Stock on Dividend Anouncement in Automobile Industries - International Journal of

Management and Social Sciences (Speak Foundations IJMSS) Volume 5 (2) January 2016 Pp 43-52. pISSN

2249-0191 eISSN2349-9761 - 2016

8. Marketing Strategies of Micro Entrepreneurs in Sankagiri Taluk,Salem District, Tamilnadu - Indian Journal of

Applied Reseaech .Impact Factor 3.919.Journal of DOI;10.15373/2249555X INDEX COPERNICUS IC

VALUE ;74.50 Volume;6 Issue 7 July 2016. Pp 42-45.ISSN-2249-555X - 2016

9. Production and Marketing of Jasmine Flowers with Reference to Sathyamangalam Taluk - Asia Pacific

Journal of Research Impact Factor;6.58 Volume 11,Issue XL,June 2016.Pp 146-154.Print ISSN-2320-

5504.Online E –ISSN-2347-4793 - 2016

10. A study on Investment Pattern of Government and Private Employees in Coimbatore City - International

Journal of Research in Computer Application and Management.Impact Factor-3.578Volumen 6, Issue 11, November 2016, Pp 146- 154, ISSN2231-1009 - 2016

11. Effect of Stock Delivery Position Among Banking and IT Industry - Intercontinental Journal of Finance Research Review-UGC Sponsored 7th International Conference on Development Policy - Leveraging Investment, Infrastructure and Intellectual Capital for Economic Development .Volume 5,Issue 5- Special Edition I February 2017- Impact Factor 4.236 ISSN; 2347-1654. Pp116-126 - 2017

12. Stock Performance of Selected Banking and Information Technology Companies - VEI-International Journal of Social Sciences - Volume ;03 ,Special Issue ;07 March 2017 ISSN 2394-1316 Pp 68-78 - 2017

13. Insurance in Tourism Industry - International Journal of Hospitality Business and Research –Volume 8,Number 2, October 2017,ISSN : 0976 7789 Pp 97-102 - 2017

14. Financial Inclusion: Lending to Priority Sectors by Select Banks in Coimbatore City - Trans Asian Journal of Marketing and Management Research(TAJMMR),Volume 7, Issue I, January 2018, ISSN :2279-0667,Pp170-184 -Impact Factor:SJIF= 4.289 - 2018

15. An Analysis of Share Price Movement of the Selected Companies - Trans Asian Journal of Marketing and Management Research(TAJMMR),Volume 7, Issue 2, February 2018, ISSN :2279-0667,Pp 51-61-Impact Factor : SJIF =4.289 - 2018

16. Customer’s Perception Towards Online Insurance - International Journal of Arts, Science and Humanities (Voiume:2) (A Peer_Reviewed Scholarly Quartely Journal Globally Indexed With Impact Factor (Volume 5), Special Issue, February 2018 Impact Factor ; 2.114; ISSN: 2321- 788 X UGC approval No ; 43960 - 2018

17. Customer Perception Towards Small Finance Bank with Special Reference to ESAF Small Finance Bank - International Journal of Management and Social Science (IJMSS) Volume 8(2.1)Special Issue, P.No 41-46,p-ISSN 2249-0191 e-ISSN 2349-9761 January 2019 - 2019

18. Awarness of Digital Financial Services Among Rural Households – A Study with Special Reference to Malappuram Distirict - International Journal of Management and Social Science (IJMSS) Volume 8(2.1)Special Issue, P.No 92-96,p-ISSN 2249-0191 e-ISSN 2349-9761. January 2019 - 2019

19. Investors Preference Towards Life Insurance Investment Protfolio - International Journal of Management and Social Science (IJMSS) Volume 8 (2.1) Special Issue,P.No.129-132-46,p-ISSN 2249-0191 e-ISSN 2349-9761 January 2019 - 2019

20. A Study of Economic Indicator and Prediction of Share Price in Pharmaceutical Sector - Journal of Management Research and Analysis ,Vol.2,Spl.Issue. No,1pp 101-107 ., ISSN: 2394-2762,e ISSN:2394-2770. Jan.-March 2019 - 2019

21. An Empirical Study on Investment Behaviour of Women Teachers Working in Colleges in Malappuram Dist. - International Journal of Multidisciplinary Educational Research.IJMER.Volume 8,Issue 12(7) Pp 95-104 Impact Factor.6.014,IC, Value: 5.16, ISI Value;2.286.ISSN.2277-7881, December 2019 - 2019

22. Attitude and Awareness Towards Crowd Funding: A Study on Selected Group in Palakkad District - International Journal of Multidisciplinary Educational Research.IJMER.Volume 8, Issue 12(7) Pp 105-112 Impact Factor.6.014,IC, Value: 5.16, ISI Value;2.286 ISSN.2277-7881, December 2019 - 2019

23. Attitude of Youth Towards Electronic Entrepreneurship with Special Reference to Kerala - International Journal of Multidisciplinary Educational Research. IJMER.Volume 8, Issue 12(7) Pp 113-123 Impact Factor.6.014,IC, Value: 5.16, ISI Value;2.286 .ISSN.2277-7881, December 2019 - 2019

24. A Study on Factors Influencing Job Performance among Women Faculties of Select Arts and Science Colleges - International Journal of Research and Analytical Reviews.(IJRAR) Volume 8. Issue 1.. Pp.No.5-16. Impact Factor 5.75 E-ISSN 2348-1269,P-ISSN2349-5138.January 2021 - 2021

25. A Study on Volatility of Pharmaceutical Sector in NSE- International Journal of Natural Sciences- International Bimonthly (Print) ISSN:0976-0997 Vol.12/ Issue 68 / October/ 2021 Page.No.34033 to34041 October 2021

26.Influences of Various Factors on Work-Life Balance among Women Faculty Members during Covid 19 Pandemic -Eastern Journal of Dialogue and Culture UGC, Climate at the Crossroads: Challenges and Promises. UGC CARE journal No.73. An Interdisciplinary Study from the Indian Perspectives. An Internationally Indexed peer reviewed Bi annual published from the chair for Christian Studies and Research. UGC care list No.73 www.Christianchhair.in. ISSN0974-7567.Vol. 15 No.1, January-June 2022

National ( 18)

1. Card Holders Attitude Towards ATM Services of ICICI Bank with Special Reference to Coimbatore City

Research Highlights Vol.16, No.1, Pp.30-33, January. ISSN;2231-2374 - 2006

2. Empowerment of Muslim Women Through SHGs - An Impact Study - Research Highlights Vol. 19, No.3 - 2009

3. Micro Finance and Empowerment of Muslim Women : A Study of SHGs in Coimbatore City of Tamilnadu - Indian Journal of Commerce Vol.62.No.1 .,Pp.16-26, Jan-Mar.ISSN - 2009

4. Financial Inclusion Through Financial Literacy Among Muslim Community in Coimbatore City

Research Highlights Vol.23, No.4, Pp.296-305, and October. ISSN;2231-2374 - 2013

5. A Study on Investment Pattern of the Investors in the form of Demat Account in Coimbatore District.

Research Highlights Vol.25, No.3, Pp.233-243, July. ISSN;2231-2374 - 2015

6. A Study on Share Price Movement with Reference to Britannia Industries Limitted and Heritage Foods Limited. Research Highlights Vol.27, No.4, Pp.287-298, October. ISSN;2231-2374 - 2017

7. Customers Attitude Towards Online Shopping: A Study with Special Reference to Palakkad District, Kerala. - Our Heritage UGC Care listed Journal Group A No.188, Arts and Humanities Care listed as on 10/02/2020. O.Alphabetic order No.07. Page no: 229- 237 ISSN: 0474-9030 - 2020

8. A Study on the Impact of Related Party Transactions Disclosure by Entrepreneurs in Emerging Economics. - Studies in Indian Name Places ( UGC Care Listed Journal) Vol- 40 Issue-34 March 2020 Page No: 765-774 - ISSN:2394-3114 - 2020

9. An Empirical Study on the Impact of Audit Committee on Industry Performance in India Subsequent to Enactment of Companies Act 2013 - Sambodhi UGC Care Journal, Vol-43, No.-03(V) July-September 2020. Pp.No.157-162 - ISSN.2249-6661 - 2020

10. Stock Return Volatility in National Stock Exchange: Analytical Study on Pharmaceutical Sector in India - Shodh Sanchar Bulletin (Journal of Arts, Humanities and Social Science). An International Multidisciplinary Quarterly Bilingual Peer Reviewed Research Journal. ISSN: 2229-3620.Volume10, Issue 40. Pg:103-105 - October to December 2020

11. Related Party Transactions and Industry Performance in India- An Analysis - Kala: the Journal of Indian Art History Congress, Volume 25, No.2(V) :2020-2021 - Pp.123-129. ISSN 0975-7945 - 2020-2021

12. Impact of Macroeconomic Indicators and Select Companies from Pharmaceutical Sector in NSE - Anvesak (A bi-annual journal).ISSN:0378-4568. - Volume.51, No.1 (XIII). Pg:32-38 - January-June(2021)

13. Impact and Relationship Between CNX Nifty and Selected Companies from FMCG Sectoral Indices of NSE - Journal of Education: Rabindra Bharathi University. ISSN: 0972-7175. Volume.XXIII,No.6.Pg:23-27 - 2020-2021

14. Impact of Macroeconomic Indicators and select companies from Pharmaceutical Sector in NSE. Anvesak (A bi-annual journal).ISSN:0378-4568.Volume.51, No.1 (XIII).Page No.:32-38 January-June(2021)

15. Impact of Select Companies from Sectoral Indices in NSE Dogo Rangsang Research Journal UGC Care Group 1 Journal ISSN: 2347-7180 Vol.12 Issue 01 No. 01 January 2022 January 2022

16. Work- Life Balance among Working Parents in Palakkad District during COVID-19 Pandemic Towards Excellence (ISSN No. 0974-035X) (An indexed refereed & peer-reviewed journal of higher education) UGC-HUMAN RESOURCE DEVELOPMENT CENTRE GUJARAT UNIVERSITY –UGC LISTED.Volume14, Issue, No. 1, March 2022 https://hrdc.gujaratuniversity.ac.in./Ejournal March 2022

17. Effect of Working from Home on Work—Life Balance Aong Government and Private Eployees in Kerala during Pandeic Shodha Prabha UGC CARE Journal Vol.47, Issue 01,No 2.2022

18. A Study on the Relationship Between Job Satisfaction and the Coping Strategies of Stress among Women Faculties of Select Arts and Science Colleges AIP Conference Proceedings. Vol.233,020010(2022) Page. 020010-1 to 020010-7. SCOPUS Indexed Conference Proceedings. https;//aip.scitation.org/toc/apc/current https;//doi.org/10.1063/5.0074383 May 19, 2022.

Conference Publications (03)

1. Performance of SHG Initiated Micro Enterprises (with Reference to Few Blockss in Coimbatore District) - Three day International Research Meet (Conference, Colloquium, Convention) on Emerging Research Paradigms in Social Sciences, Organised by School of Commerce & Research and Development Centre.Bharathiar University, Coimbatore-46 22-24^th August 2013 Edited by G.Ganesan,M.Sumathy, Preema Rose Nichlavose,Published by Bloomsbury India.ISBN-978-93-82951-33-9 Pp 146-154 - 2013

2. Rural Women Empowerment Through Mircofinance Enabled Technology in Tamil Nadu, India - The 5^th International Conference on development Policy-Transfer of Technology for Sustainable Growth and Development: Lessons and Expereiences Organised by ASMT- Institute for Home Science and Higher Education for Women Coimbatore & The Institute of Finance Management- Dar-es- Salaam. TANZANIA 21^st & 22 ^nd August 2014 Edited by Dr.K.T.Geetha, Dr.V.Vimala Scitech Publications (India) Pvt.Ltd. ISBN-978-81-8371-707-6 Pp 9-20 - 2014

3. Corporate Social Responsibility in India: A Comparative Study of SBI and ICICI - IVCCSR-2020. Edited by Dr.C.Vethirajan, Published by Shanlax Publications. Madurai ISBN; 978-93-90082704- Pp56-61 - 2020

Book Chapters (18)

1. Capacity Building of Self Help Group Women for Economic Empowerment - Role of Women Scientist and Technologies for Societal Development, Pg. 49-54, March. Published by Center for Empowerment of Women, Anna University, Chennai. - 2005.

2. Assessment of Stress Level of Farmers. Business Management Practices - Policies and Principles edited by S.Ganesan & Justin Paul Published by Allied Publishers. ISBN 81-7764-841-1, Pp.76-83 , May - 2005.

3. Micro Credit an Anti Poverty Tool - Micro Finance and Poverty Eradication Indian and Global Experiences - edited by Dr. Daniel Lazar Professor P. Palanischamy - ISBN 978-81-7708-167-1 Pp.232-242, January - 2008.

4. Role of SHGs in Empowerment of Women - Micro Enterprises for Women Competitiveness, Challenges and Prospects for New Global Environment. edited by Dr. U. Jerinabi - Discovery Publishing House, . ISBN 978-81-8356-322-2 Pp.173-194 - 2008.

5. A Short of Biography of the Freedom Fighter Thiyagi P. Subramaniam in Coimbatore District - Biography of the Freedom Fighters in Coimbatore District. Pp. 79-80. Published by Gandhian Study Centre and Dept of Tamil.Avinashilingam University for Women, Coimbatore - 2008

6. Satisfaction of Farmers Towards Agricultural Enterprise - WWWA.Chennai-Social Resolution - ISBN978-81, 910337-5-5 , Pp.75-86, November. Published by Sujiranoje Publications-Chennai - 2011

7. Emerging Women Entrepreneurs Through Micro Finance - Creativity,Innovation and Entrepreneursip- Edited by Dr.U.Jerinabi and Dr.P.Shanthi .Published by Allied Publishers. ISBN978-81-8424-802-9 Pp.320-334 - 2012

8. A Study on E-Commerce Towards Business to Consumers in Coimbatore City - E- Services; Issues and Challenges Edited by Dr. V.Kumaravel, Dr. G. Santhiyavalli, Dr. K. Ramesh and Dr. V. Senthilkumar Published by Shanlax Publications. Madurai .ISBN819333165-6 Pp 81-90 - 2017

9. Measuring the Volatility on Intra-Day Trading in Naïve Investors Perspective - Financial Sector and Sustainable Development Edited by Dr.. G.Santhiyavalli, Dr. P. Santhi and Dr. P. Deivanai Published by Shanlax Publications. Madurai ISBN; 978-93-86537-12-6 Pp142-148 - 2017

10. Impact of Demonitization and Digital Transaction-Salaried Employee Perspective - (Mrs. K.Thangamani ) Digitalization for Transforming India - Edited by Dr.G.Santhiyavalli,Dr.K.Kanniammal and Mrs.A.R.Rihana Banu Published by Shanlax Publications. Madurai ISBN; 978-93-87102--98-9 Pp 52 - 2018

11. Digital Transformation in Life Insurance Corporation of India(Ms.S.Kokila) - Digitalization for Transforming India - Edited by Dr.G.Santhiyavalli,Dr.K.Kanniammal and Mrs.A.R.Rihana Banu Published by Shanlax Publications. Madurai ISBN; 978-93-87102--98-9 Pp73-80 - 2018

12. A Study on Investors Awareness Level Towards E-Gold(Ms.L.Packiyyalakshmi) - Digitalization for Transforming India - Edited by Dr.G.Santhiyavalli,Dr.K.Kanniammal and Mrs.A.R.Rihana Banu Published by Shanlax Publications. Madurai ISBN; 978-93-87102--98-9 Pp176-183 - 2018

13. Factors Influencing Work-Life Balance Among Women Facultiesof Select Arts and Science Colleges in Palakkad District - Recent Developments in Commerce and Management . Edited by Dr. P. Vasanthakumari, Mrs. Deepa.C. annd Mrs. Swapna. Published by Page No. 393-410 - 2020

14.Factors Influencing Work-Life Balance Among Women Facultiesof Select Arts and Science Colleges in Palakkad District

Recent Developments in Commerce and Management . Edited by Dr. P. Vasanthakumari, Mrs. Deepa.C. annd Mrs. Swapna. Published by Page No. 393-410

15.Encounters of Customers on Digital Banking Transactions during Covid-19 Outbreak Conference Proceedings on National Virtual Conference on Rejuvenation of Indian Economy in Pandemic Scenario- Edited by Dr Geetha, Dr.K.kanniammal &Dr.V.Vimala Published by Bonfring Coimbatore ISBN; 9788195381302 Page No. 09-16 2021.

16.Stock Return Volatility in National Stock Exchange :Analytical Study on Healthcare Index Sector in India Conference Proceedings on National Virtual Conference on Rejuvenation of Indian Economy in Pandemic Scenario. Edited by Dr Geetha, Dr.K.kanniammal &Dr.V.Vimala .Published by Bonfring Coimbatore ISBN; 9788195381302 -Page No. 30-35 2021.

17.Social Audit in Mahatma Gandhi National Rural Employment Guarantee Scheme (MGNREGS) with Special Reference to Kerala Conference Proceedings on National Virtual Conference on Rejuvenation of Indian Economy in Pandemic Scenario- Edited by Dr Geetha, Dr.K.kanniammal &Dr.V.Vimala Published by Bonfring Coimbatore ISBN;9788195381302 Page No. 87-93. 2021.

18.Association Between Job Performance and Selected Demographic Variables Among Women Faculty Members” http://restpublisher.com/book-series/rmc. Published Recent trends in Management and Commerce vol:2(2),2021,REST Publisher, 2021.

• Co-investigator, UGC - Minor Research Project Title: Impact of Microfinance Through SHG-Bank LinkageProgramme on Rural Women in Tamilnadu, Completed during 2008-2009

• Best NSS Programme Officer Award (2006)- Dr.Seetha Lakshmi Memorial Award - Avinashilingam Deemed University for women, Coimbatore - 2007

• Best NSS Unit Award 2010-11- Dr.Seetha Lakshmi Memorial Award - Avinashilingam Institute for Home Science and Higher Education for Women - 2011

• Appreciation Certificate - Lions Club of Coimbatore - 2000

• State NSS Award BEST PROGRAM OFFICER 2010-2011 - Govt. of Tamilnadu-Tamilnadu State NSS Cell Directorate of Collegiate Education Chennai-600 006 - 03-12-2014

• Adarsh Vidya Saraswati Rashtriya Puraskar National Award of Excellence 2021 Glacier Journal Research Foundation . Global Management Council AHMEDABAD 2021

• Conference / Seminar/ Workshops -Attended

• International Conference / Seminar Attended

• Capacity Building for Women in Science & Technology & International Colloquium on Role of Women Scientists and Technologists for Social Development Organised by Centre for Empowerment of Women Anna University, Chennai – 600025 during 10^th – 12^th March, 2005

• International Conference on Management Principles, Policies, Processes & Practices in XXI Century Organised by Jansons School of Business, Karumathampatti, Coimbatore – 641659 & ecomNet during 20^th - 21^st May 2005

• International Conference on Gender Issues in E-Society (WIT – 2005) Organised by Annamalai University Women’s Training Centre in ICT, India , Computing Research Association ,Women Chapter, Washington DC, USA during 19^th -20^th Dec 2005

• International Conference on Microfinance A Tool to Eradicate Poverty Organised by Department Commerce, School of Management Pondicherry University, during 23^rd -25^th Jan 2008

• International Conference on Microfinance Achievements, Prospects and Challenges Organised by Department of Economics ,SIDBI, Indian Council of Social Science Research and NABARD , Jamia Millia Islamia (Central University) ,New Delhi during 19^th – 21^st Feb 2009

• International Conference on Health Economics & Management (Sponsored by ICMR & TNSC ST) Organised by PG & Research Department of Economics, Rajah Serfoji Government College,Thanjavur. during 16^th -17^th Dec 2010

• UGC Sponsored International Seminar on Emerging Dimensions of Banking Sector in the Global Scenario Organised by Department of Commerce Manonmaniam Sundaranar Univeristy, Tirunelveli – 12. during 21^st -22^nd Jan 2011

• 4^th International Conference on Microfinance ICOMFI – 2011 Organised by Department Commerce, School of Management, Pondicherry University during 27^th – 29^th Jan 2011

• UGC Sponsored Seminar on “3^rd Advanced Data Analysis, Business Analytics and Economic Intelligence., Publicaton Partnership withTISSL International Belgium (Indian Division) organised by PG and Research Department of Economics, Rajah Serfoji Government College. Thanjavur during 20^th and 21^st June 2011

• 2^nd International Case Conference held at Goa Organised by Institute of Management Technology- Nagpur during Three days- 3rd to 5th November2011. International Seminar SOCRES 2011 World Women Welfare Association Chennai during 3^rd November 2011

• UGC Sponsored International Seminar on “Health Economics and Management” (Sponsored by ICMR & TNSC ST) Publicaton Partnership withTISSL International Belgium Organised by PG & Research Department of Economics Rajah Serfoji Government College (Autonomous)Thanjavur Two days during 15^th and 16^th December,2011

• 3rd International Seminar on “Health Economics and Management” (Sponsored by ICMR & TNSC ST) Publicaton Partnership withTISSL International Belgium-South Asian Division Organised by PG & Research Department of Economics Rajah Serfoji Government College (Autonomous)Thanjavur during 13^th and 14^th December 2012

• 4^th International Conference on Development Policy with the Theme of Innovative Technology,Management and Economic Development:Lessons and Experience from 14^th -15^th August 2013 at National College of Tourism in Dar-es- Salaam. TANZANIA. The Institute of Finance Management- Dar-es- Salaam. TANZANIA14^th -15^th August 2013

• Three Day International Research Meet (Conference, Colloquium, Convention) on Emerging Research Paradigms in Social Sciences Organised by School of Commerce & Research and Development Centre. Bharathiar University, Coimbatore-46 during 22-24^th August 2013.

• UGC Sponsored The Fifth International Conference on Development Policy Transfer of Technology for Sustainable Growth and Development: Lessons and Experiences ASMT- Institute for Home Science and Higher Education for Women Coimbatore & The Institute of Finance Management- Dar-es- Salaam. TANZANIA during 21-22 August 2014

• The Seventh International Conference on Business Innovations &Development Organised by Dept. of Management Studies Nehru Institute of Technology Coimbatore -641 105 during 4th October 2016

• UGC Sponsored The SEVENTH International Conference on Development Policy-Leveraging Investment Infrastructure and Intellectual Capital for Economicc Development . Organised by ASMT_Avinashilingam Institute for Home Science and Higher Education for Women Coimbatore & The Institute of Finance Management- Dar-es- Salaam. TANZANIA during 15th-16th December 2016

• The Fifth International Conference on Recent Advances in E- Business: Challenges and Opportunities ICRAEBCO-2017 Organised by PG &Research Dept. of Commerce and Management – Vivekanandha College of Arts and Sciences for Women. TIRUCHENGODE & Dept. of Commerce-Avinashilingam Institute for Home Science and Higher Education for Women- Coimbatore-641 043 duration 2nd -3rd February 2017

• The Sixth International Conference on Information and Communication Technology for Business Trunround: Sustainability and Innovation. ICRAEBCO-2017 PG &Research Dept. of Commerce, Computer Science and Application and Management – Vivekanandha College of Arts and Sciences for Women. TIRUCHENGODE & Dept. of Commerce- Avinashilingam Institute for Home Science and Higher Education for Women- Coimbatore-641 043 and Dhaka International University, Dhaka , Bangladesh , MTC Global, Bangalore. during 1st and 2nd -February 2018

• 7th International Conference on Healthcare Technology and Management 4th & 5th February 2019 Organised by Dept.of Commerce Vivekananda College of Arts and Science for Women, Tiruchengcode during 4th & 5th February 2019

• The 9th International Confrence on Developmet Policy Rethinking Models of Innovation and Incubation- Changing Economic Scenario in Developing Nations Organised by Avinashilingam Instutite for Home Science and Higher Education for Women, India in Collaboration with the Institute of Finance Management, Dar-es-salaam, Tanzania. during 9-10 January 2020

• 8th International Confrence on India SAARC: Trade, Cultutral & Economic Development Organised by Vivekanandha College of Arts and Sciences for Women. TIRUCHENGODE Avinashilingam Instutite for Home Science and Higher Education for Women & MTC Global, Bangalore & Dhaka International University, Dhaka & Bangladesh. Indian Council of World Affairs during 10th&11th February 2020

• IIF International Research Conference & Award Summit 2020 Organised by Indian Institute of Finanace India during September27th-29th,2020.

• 1Xth International Conference -(Virtual) Marching Towards Prosperity: Rebuilding Business Eco System Organised by Vivekanandha College of Arts and Sciences for Women. TIRUCHENGODE during 5th and 6th March 2021

• A Two Day International Virtual Conference on Emerging Trends,Issues and Challenes of Global Economyy, Organised by Department of Economics Avinashilingam Instutite for Home Science and Higher Education for Women- Coimbatore - 641043, during 18th and 19th March 2021

• International Conference on Digital Transformation in Finance, Insurance and Corporate Sectors. Department of Commerce in Association with ISDC Rathinam College of Arts and Science – Coimbatore(Autonomous),641021 06/04/2022

• 10^th International Conference on The Impact of Digital Economy in India PG and Research Department of Commerce Vivekananda College of Arts and Science for Women , Tiruchengode and Department of Commerce Avinashilingam Institute for Home Science and Higher Education for Women,Coimbatore-641043 Vivekananda College of Arts and Science for Women , Tiruchengode 11/05/2022 &12/05/2022.

• National Conference / Seminar Attended .

• XXIII Indian Social Science Congress Organised by Avinashilingam University For Women , Coimbatore & Indian Academy of Social Sciences during 26th – 31st Dec, 1999

• 8th National Seminar on Science of Human Development Focus : Healthy Mind, Healthy Body Organised by Forum for Advancement of Science of Human Devleopment at Avinashilingam University For Women , Coimbatore, during 4th – 5th Oct, 2000

• UGC Sponsored National Level Conference on Emerging Issues in Indian Banking Industry Organised by Post Graduate and Research Department of Commerce - Nallumuthu Gounder Mahalingam College, Pollachi-642001 during 13th – 14th Dec, 2002

• UGC Sponsored National Level Seminar on Career Women of Today Organised by School of Business, M.O.P. Vaishnav College for Women, Chennai – 34 & Department of Commerce, University of Madras, Chennai -5 during 20th Feb, 2004

• Self Help Group a Silent Revolution Organised by P.G. Department of Commerce, Arulmigu Palani Andavar Arts College for Women, Palani and Arulmigu Palani Andavar College of Arts and Culture, Palani during 17th Mar, 2004

• UGC Sponsored National Level Seminar on Corporate Culture and Ethical Climate Organised by Department of Commerce, Sri G.V.G. Vishalakshi College for Women, Udumalpet during 29th Sep 2004

• UGC Sponsored National Level Seminar on Indian Cooperative Movement : Status, Trend and Vision for 2020 Organised by Department of Commerce, Gandhigram Rural Institute – Deemed University, Gandhigram – 624302 during 21st & 22nd Feb 2005

• 58th All India Commerce Conference Organised by Faculty of Commerce & Management Studies Mahatma Gandhi Kashi Vidyapith, Varanasi (U.P), India during 27th -29th Dec 2005

• Two Day National Seminar on Changing Scenario of Consumerism Organised by Department of Commerce Bharathidasan University School of Economics and Commerce, Tiruchirapalli – 620024. During 11th -12th Feb 2006

• National Seminar on Emerging Dimensions in SHGs Organised by P.G. and Research Department of Commerce, A.V.V.M. Sri Pushpam College (Autonomous) Poondi – 613503, Tanjavur District.During 17th Mar 2006

• National Conference on Marketing of Financial Services Organised by Department of Commerce, Vivekanandha College of Arts & Science for Women, Elayampalayam, Tiruchengode – 637205 during 30th Aug 2006

• National Seminar on Rural Marketing Organised by GRD School of Commerce & International Business - Dr. G.R. Damodaran College of Science,Coimbatore – 641014 during 22th Sep 2006

• National Conference on Service Sector in the Era of Globalisation Organised by Department of Economics, Avinashilingam University for Women, Coimbatore – 641 043. during 27th – 28th Oct 2006

• UGC Sponsored National Level Seminar on Transforming the Indian Rural Economy Through Self Help Groups – Issues and Challenges Organised by Post Graduate and Research Department of Commerce Vellalar College for Women, Erode – 9 during 8th – 9th Feb 2007

• Two Day National Level Workshop on Research Methodology in Social Sciences Organised by PSG College of Arts and Science, Coimbatore – 641 014. during 25th – 26th Oct 2007

• 60th All India Commerce Conference Organised by Department of Commerce, Osmania University, Hyderabad – 500007 (A.P.) during 27th – 29th Dec 2007

• 61st All India Commerce Conference Organised by Shri Shivaji Education Society, Amaravati’s Dhanwate National College, Nagpur during 27th – 29th Dec 2008

• Tamilaga Ariviyal, Peravai 10th Karutharangam, Aivu, Kovai Organised by Manonmaniam Sundaranar University Thirunelveli during 21st – 23rd May 2010

• Tamilaga Ariviyal, Peravai 11th Karutharangam, Aivu, Kovai Organised by Gandhigramam Rural Institute, Gandhigramam during 26th and 27th June 2011

• UGC Sponsored National Level Seminar Micro Finance – A Tool to Eradicate Poverty Organised by Department of Economics, S.Vellaichamy Nadar College, Nagamalai, Madurai – 625019, during 28th – 29th July 2011

• 64th All India Commerce Conference Organised by Department of Commerce, School of Management, Pondicherry University duirng 13th – 13th Dec 2011

• Conference “E-India – India’s Largest ICT Event” Organised by Elects Technomedia Pvt. Ltd DST, GIL, CSDMS & ELETS during 14th and 16th Dec 2011

• UGC Sponsored National Level Seminar “Creativity, Innovation and Entrepreneurship, Organised by Department of Commerce, Avinashilingam Institute for Home science and Higher Education for Women, Coimbatore. During 16th and 17th February 2012

• UGC Sponsored National Workshop on “Enhancing Educational Ecosystem” Organised by Department of Education, Avinashilingam Institute for Home Science and Higher Education for Women, Coimbatore. During 9 – 10, March 2012

• 65th All India Commerce Conference Organised by K.P.B Hinduja Collage of Commerce, Mumbai. during 9-11, November. 2012

• DST-CURIE Sponsored ,National Workshop On “Intellectual Property Rights IPR-2014” Organised by Department of Science And Technology ,Avinashilingam Institute for Home Science and Higher Education For Women, Coimbatore. 641043 during 15th March 2014

• UGC Sponsored Two Day National Seminar on Tourism Entrepreneurship: A Paradigm Shift in Global Economy Organised by Department of Tourism ,Avinashilingam Institute for Home Science and Higher Education For Women, Coimbatore.641043 during 5th &6th March 2015

• UGC Sponsored National Conference on Transition of Financial Sector for Sustainable Development Organised by Department of Commerce-Avinashilingam Institute for Home Science and Higher Education for Women, Coimbatore -641043 during 5th&6th February 2016

• -UGC Sponsored Two Day National Conference on Teaching in Technological Era . Organised by Department of Education -Avinashilingam Institute for Home Science and Higher Education for Women, Varapalayam Thadagam Post Coimbatore -641108 during 9th and 10th August 2017

• UGC Sponsored National Conference on Digital India: Power to Empower Organised by Department of Commerce-Avinashilingam Institute for Home Science and Higher Education for Women, Coimbatore -641043 during 22nd September 2017

• - UGC Sponsored National Conference on Digital India: Power to Empower Orgganised by Department of Commerce-Avinashilingam Institute for Home Science and Higher Education for Women, Coimbatore -641043 during 22nd September 2017

• UGC Sponsored National Seminar on” Sustainable Tourism: A Tool for Development”. Organised by Department of Tourism Managemennt -Avinashilingam Institute for Home Science and Higher Education for Women, Coimbatore -641043 during 26th September 2017

• 70th all India Commerce Conference on “Remonitaization: Politics vis-à-vis Economics” Organised by Depatment of Commerce and Management at the IIS University, Jaipur during 12th Oct 2017 to 14th Oct. 2017

• - UGC Sponsored Two Day National Conference on Inclusive Growth and Sustainable Development Organised by Department of Economics-Avinashilingam Institute for Home Science and Higher Education for Women, Coimbatore -641043 during 10th & 11 th Jan.2018.

• Faculty Development Programme Attended Two Day –Workshop on “ New Frame Work of NAAC-Accreditation and Institutional Preparedness” Organised by Internal Quality Assurance Cell at Avinashilingam Institute for Home Science and Higher Education for Women-Coimbatore during 13th & 14th August 2018

• – UGC Sponsored Two Day National Conference on Transformative Techonlogy in Commerce and Management – Impact on Indian Economy 29th and 30th January 2019 Organised by Department of Commerce Avinashilingam Institute for Home Science and Higher Education for Women, Coimbatore-641043 during 29th &30th Jan.2019

• UGC Sponsored National Conference on Strategic and Innovative Drive to Entrepreneurship for Economic Development. Organised by Department of Commerce Avinashilingam Institute for Home Science and Higher Education for Women, Coimbatore-641043 during 12 th & 13 th December 2019

• National Webinar on Revitalizing MSMEs in the Post COVID-19 Crisis and Business Sustainability Organised by Department of Commerce Avinashilingam Institute for Home Science and Higher Education for Women, Coimbatore-641043 during 11th June 2020

• Use of Scopus Research Analytics in Research Workflow Organised by Library, Avinashilingam Institute for Home Science and Higher Education for Women, Coimbatore in Collaboration with Elsevier during 25th September 2020

• Webinar on Training Session on CME Database. Oranised by Library and Internal Quality Assurance Cell (IQAC), Avinashilingam Institute for Home Science and Higher Education for Women, Coimbatore in Collaboration with Centre for Monitoring Indian Economy Pvt. Ltd., Mumbai held on 22.12.2020. during 22nd December2020

• UGC STRIDE Sponsored Nine Day Online Training Programme on EXCELLENCE IN RESEARCH Organised by Department of Commerce , School of Commerce and Management Avinashilingam Institute for Home Science and Higher Education for Women, Coimbatore-641043 during 27th January2021 to 8th February 2021

• National Virtual Conference on “Rejuvenation of Indian Economy in Pandemic Scenario Organised by Department of Commerce Avinashilingam Institute for Home Science and Higher Education for Women, Coimbatore-641043 during 24th and 25th February 2021

• UGC Sponsored National Virtual Conference on Marketing Transformation and Business: A Paradigm Shift Department of Commerce, Avinashilingam Institute for Home Science and Higher Education for Women, Coimbatore-641043 and UGC 25/02/2022

• Workshop on “Quality Research and UGC-CARE Journals” Directorate of Research and Development and Internal Quality Assurance Cell, Avinashilingam Institute for Home Science and Higher Education for Women,Coimbatore-641043 Avinashilingam Institute for Home Science and Higher Education for Women,Coimbatore-641043 17/05/2022

• 
  

• Conference / Seminar / Workshop Attended - State Level (6)

• UGC Sponsored State Level Seminar on Advertising in Globalised Scenario Organised by Department of Commerce, P.S.G. College of Arts and Science, Coimbatore - 14 during 18th – 20th Feb, 1999

• UGC Sponsored State Level Seminar on Women Winning Globally Organised by Department of Management Studies & Centre for Women’s Studies – Avinashilingam University for Women, Coimbatore. during 27th Feb, 2007

• TamilNadu MSME Summit on Strategies For Growth In Challenging Times Organised by CII Tamil Nadu during 24-01-2013

• Regional Workshop on Project Proposal – Preparation and Funding Organised by Centre for Women’s & Department of Commerce, Avinashilingam University for Women, Coimbatore during 10th Nov, 2006

• Regional Seminar on Women in Hospitality Industry organised by Department of Food Service Management and Dietetics - Avinashilingam Deemed University for Women, Coimbatore. during 10th Feb, 2011

• CII SOUTHERN Region Annual Regional Meeting on Conscious Competitiveness Organised by Hotel ITC Grand Chola, Chennai during 11th March 2014

• SPEAKER

• UGC Sponsored National Level Seminar – Microfinance a Tool to Eradicate Poverty - delivered a lecture on Microfinance and Its Impact on Rural Poverty (Resource Person) at S.Vellaichamy Nadar College, Madurai -625019 during 28-29th , July 2011

• Community and Social Services - delivered a lecture on Self Help Group a Strategy for Entrepreneurship Development among Women - Department of Home Science Extension Education - Avinashilingam Institute for Home Science and Higher Education for Women, Coimbatore during 14th March 2013

• Keynote Speaker in the National Webinar on Research Methodology organised by the PG Department ofCommerce,N.S.S. College Ottapalam,Palappuram,Kerala on 26th September 2020

• Resource Person / Rapporteur / Subject Expert

• UGC Sponsored National Conference on Creativity, Innovation and Entrepreneurship. Institutional Support to Entrepreneurs (Rapporteur) - Department of Commerce, Avinashilingam Institute for Home Science and Higher Education for Women, Coimbatore. During 16-17th , February 2012

• Panel Discussion on Union Budget 2014-2015 - Service Sector Social Projects - ASMT,DEPT. of Economics and Commerce during 21st July 2014

• UGC Sponsored - The Fifth International Conference on Development Policy - Transfer of Technology for Sustainable Growth and Development: Lessons and Experiences

• 1)Convenor- Coordinating Paper Presenters

• 2)Discussant - Avinashilingam University Coimbatore and The Institute of Finance Management - Dar es Salaam ,Tanzania during 21-22 August 2014

• UGC Sponsored National Conference on Transition of Financial Sector for Sustainable Development - Rapporteur-Sustainability Through Financial Education and Inclusion - Department of Commerce, Avinashilingam Institute for Home Science and Higher Education for Women, Coimbatore. During 5th-6th Feb. 2016

• Academic Audit- Department of Commerce. PG - External Expert - Vellalar College for Women(Autonomous) - College with Potential For Excellence Thindal. Erode. - 638 012 during 23.12.2017

• BOS Subject Expert - The Board of Studies Meetingin the Department of Commerce - Sri Krishna Arts and Science College , Coimbatore 641 008 during 01.12.2018

• Chief Examiner - Valuation Board of Commerce - Department of Commerce Avinashilingam Institute for Home Science and Higher Education for Women, Coimbatore-641043 during 25th Nov to 29th Nov. &2-12-2020 to 3-12-2020 , 2022

• UGC Sponsored National Conference on Strategic and Innovative Drive to Entrepreneurship for Economic Development. Chair Person Technical Session – V Entrepreneurship and Education Sector - Department of Commerce Avinashilingam Institute for Home Science and Higher Education for Women, Coimbatore-641043 during 12th &13th Decebmer 2019

• BOS Subject Expert - The Board of Studies Meeting in the Department of Commerce (CA) - VLB Janakiammal College of Arts and Science , Coimbatore during 23-04- 2019

• BOS Subject Expert - The Board of Studies Meeting in the Department of Commerce (CA) - VLB Janakiammal College of Arts and Science , Coimbatore during 29-02- 2020

• BOS Subject Expert - The Board of Studies Meeting in the Department of Commerce (CA) - VLB Janakiammal College of Arts and Science , Coimbatore during 12-05- 2021

Guest Speaker-Workshop on “Art of Writing Research Article”

Department of Bnaking and Insurance, r.N.G.P.Arts and Science College,Coimbatore-64148, 30-08-2021

Expert Member of the Doctoral Committee Ph.D.Programme in Commerce,

Karpagam Academy of Higher Education Deemed to be University, Coimbatore, 641021Tamilnadu

Member of Academic Expert Sri Krishna Arts and Science College Sri Krishna Arts and Science College, Kuniamuthur, Coimbatore-641008, 2022-2023

Vice Chancellor Nominee for Commerce Board ,Department of Commerce, .N.G.P. Arts and Science College (Autonomous) Coimbatore for the years- 2022-2025

• Papers Presented

• International

• Capacity building of Self Help Group women for economic empowerment - Capacity Building for Women in Science & Technology & International Colloquium on Role of Women Scientists and Technologists for Social Development - Centre for Empowerment of Women Anna University, Chennai – 600025 - 10^th – 12^th March, 2005

• Assessment of Stress Level of Farmers - International Conference on Management Principles, Policies, Processes & Practices in XXI Century - Jansons School of Business, Karumathampatti, Coimbatore – 641659 & ecomNet - 20^th - 21^st May 2005

• E-Commerce Training with Small Scale Entrepreneurs in Developing Countries with Special Reference to Women - International Conference on Gender Issues in E-Society (WIT – 2005) - Annamalai University Women’s Training Centre in ICT, India Computer Research Association Women Chapter, Washington DC, USA - 19^th -20^th Dec 2005

• Micro Credit an Antipoverty Tool for SHG Women - International Conference on Microfinance A Tool to Eradicate Poverty - Department Commerce, School of Management - Pondicherry University - 23^rd -25^th Jan. 2008

• Transaction Cost Analysis of SHG Loans - International Conference on Microfinance Achievements, Prospects and Challenges - Department of Economics SIDBI, Indian Council of Social Science Research and NABARD Jamia Millia Islamia (Central University) New Delhi - 19^th – 21^st Feb 2009

• Customer Satisfaction Related to Health Care Services - International Conference on Health Economics & Management (Sponsored by ICMR & TNSC ST) - PG & Research Department of Economics, Rajah Serfoji government college. Thanjavur - 16^th -17^th Dec 2010

• Customer Satisfaction in Service Quality of State Bank of India in Coimbatore - UGC Sponsored International Seminar on Emerging Dimensions of Banking Sector in the Global Scenario - Department of Commerce Manonmaniam Sundaranar Univeristy, Tirunelveli – 12 - 21^st -22^nd Jan 2011

• Impact of Micro Finance through SHG Bank Linkage Programme on Women of Rural Priority Communities in Coimbatore - 4^th International Conference on Microfinance ICOMFI – 2011 - Department Commerce, School of Management - Pondicherry University - 27^th – 29^th Jan 2011

• A Study on Investors Perception towards Investment in Mutual Funds - UGC Sponsored Seminar on “3^rd Advanced Data analysis, Business analystics and Economic Intellignce., TISSL International Belgium (Indian Division) - PG and research department of Economics, Rajah Serfoji government college. Thanjavur - 20^th and 21^st June 2011

• The Women of Substance – A Successful Women Entrepreneur – Case Study - 2^nd International Case Conference held at Goa - Institute of Management Technology- Nagpur - Three days- 3rd to 5th November2011.

• Satisfaction Level of Farmers Towards Agricultural Enterprises - International Seminar SOCRES 2011 - world women welfare association Chennai - 3^rd November 2011

• Customer Satisfaction with regard to LIC Policies in Sulur Block, Coimbatore District - UGC Sponsored International Seminar on “Health Economics and Management” (Sponsored by ICMR & TNSC ST) - PG &Research Department of economics Rajah Serfoji Government college (autonomous)Thanjavur - Two days - 15^th and 16^th December,2011

• 15Medical Tourism in Tamilnadu - 3rd International Seminar on “Health Economics and Management” (Sponsored by ICMR & TNSC ST) Publicaton Partnership withTISSL International Belgium-South Asian Division - PG & Research Department of Economics Rajah Serfoji Government College (autonomous)Thanjavur - 13^th and 14^th December 2012

• ICT Adoption by Indian MSME’s - 4^th International Conference on Development Policy with the theme of Innovative Technology,Management and Economic Development:Lessons and Experience .The Institute of Finance Management- Dar-es- Salaam. TANZANIA - 14^th and 15^th AUGUST 2013

• An Insight in to the Performance of SHG Initiated Micro Enterprises in Sulur Block and Periyanaickenpalayam block- Coimbatore District - Three day International Research Meet (Conference, Colloquium, Convention) on Emerging Research Paradigms in Social Sciences - School of Commerce & Research and Development Centre. Bharathiar University, Coimbatore-46 - 22^th and 24^th AUGUST 2013

• Rural Women Empowerment Through Micro Finance Enabled Technology in Tamilnadu, India - UGC Sponsored The Fifth International Conference on Development policy - Transfer of Technology for Sustainable Growth and Development: Lessons and Experiences - Avinashilingam Institute for Home Science and Higher Education for Women Coimbatore & The Institute of Finance Management- Dar-es- Salaam. TANZANIA - 21st^h and 22ndAUGUST 2014

• A Study on Usage of Mobile Banking Services by Coimbatore Customers - The Seventh International Conference on Business Innovations &Development - Dept. of Management Studies Nehru Institute of Technology Coimbatore -641 105 - 4th October 2016

• Effect of Stock Delivery Position among Banking and IT Industry - UGC Sponsored The SEVENTH International Conference on Development Policy,Leveraging Investment Infrastructure and Intellectual Capital for Economicc Development - ASMT_Avinashilingam Institute for Home Science and Higher Education for Women Coimbatore & The Institute of Finance Management- Dar-es- Salaam. TANZANIA - 15th and 16th December 2016

• Stock Performance of Selected Banking and Information Technology Companies - The Fifth International Conference on Recent Advances in e- Business: Challenges and Opportunities - ICRAEBCO-2017 - PG &Research Dept. of Commerce and Management – Vivekanandha College of Arts and Sciences for Women. TIRUCHENGODE & Dept. of Commerce- Avinshilingam Institute for Home Science and 2 Education for Women – Coimbatore- 641043 - 2nd 3rd February 2017

• A Study on E- Commerce Towards Business to Consumers in Coimbatore City - The Fifth International Conference on Recent Advances in e- Business: Challenges and Opportunities - ICRAEBCO-2017 - PG &Research Dept. of Commerce and Management – Vivekanandha College of Arts and Sciences for Women. TIRUCHENGODE & Dept. of Commerce- Avinshilingam Institute for Home Science and 2 Education for Women – Coimbatore- 641043 - 2nd 3rd February 2017

• Customers Perception Towards Online Insurance - The sixth International Conference on Information andCommunication Technology for Business Trunround: Sustainability and Innovation - ICRAEBCO-2017 - PG &Research Dept. of Commerce, Computer Science and Application and Management – Vivekanandha College of Arts and Sciences for Women. TIRUCHENGODE & Dept. of Commerce-Avinashilingam Institute for Home Science and Higher Education for Women- Coimbatore-641 043 and Dhaka INternational University, Dhaka , Bangladesh , MTC Global, Bangalore. - 1st and 2nd -February 2018

• A Study of Economic Indicator and Prediction of Share price in Pharmaceutical Sector - 7^th International Conference on Healthcare Technology and Management 4^th & 5^th February 2019 - Dept.of Commerce Vivekananda College of Arts and Science for Women, Tiruchengcode - 4^th & 5^th February 2019

• An Empirical study on Investment Behaviour of Women Teachers Working in Colleges in Malappuram District, Kerala - The 9th International Confrence on Developmet policy Rethinking models of Innovation and Incubation- Changing Economic Scenario in Developing Nations - Avinashilingam Instutite for Home Science and Higher Education for Women, India in collaboration with the Institute of Finance Management, Dar-es-salaam, Tanzania. - 9-10 January 2020

• Attitude and Awareness towards Crowd funding: A Study on Selected Goup in Palakkad District - The 9th International Confrence on Developmet policy Rethinking models of Innovation and Incubation- Changing Economic Scenario in Developing Nations - Avinashilingam Instutite for Home Science and Higher Education for Women, India in collaboration with the Institute of Finance Management, Dar-es-salaam, Tanzania. - 9-10 January 2020

• Attitude of Youth towards Electronic Entreprenuership with Sspecial Reference to Kerela - The 9th International Confrence on Developmet policy Rethinking models of Innovation and Incubation- Changing Economic Scenario in Developing Nations - Avinashilingam Instutite for Home Science and Higher Education for Women, India in collaboration with the Institute of Finance Management, Dar-es-salaam, Tanzania - 9-10 January 2020

• Customers Attitude Towards Online Shopping A study with special Reference to Palakkad District, Kerala - 8th International Conference on “India – SAARC: Trade, Cultural & Economic Development” - Vivekanandha College of Arts and Sciences for Women. Tiruchengode & Avinashilingam Instutite for Home Science and Higher Education for Women & MTC Global, Bangalore & Dhaka International University, Dhaka, Bangladesh - 10th&11th February 2020

• A Study on the Impact of Related Party Transactions Disclosure by Entrepreneurs in Emerging Economics - 8th International Conference on “India – SAARC: Trade, Cultural & Economic Development” - Vivekanandha College of Arts and Sciences for Women. Tiruchengode & Avinashilingam Instutite for Home Science and Higher Education for Women & MTC Global, Bangalore & Dhaka International University, Dhaka, Bangladesh - 10th&11th February 2020

• Insights of Customers towaeds Digital Products and Services offered by State Bank of India with Special Reference to Kottayam District - 9th International Conference(Virtual) on Marching Towards Prosperity.An International Conference on Rebuilding Business Ecosystem - Vivekanandha College of Arts and Sciences for Women. TIRUCHENGODE in Association with Avinashilingam Instutite for Home Science and Higher Education for Women –Coimbatore.641043 and Dhaka International University, Dhaka & Bangladesh - 5th and 6th March 2021

• Merger of Banks:Its Impact and Effects on Employees – A Case Study with Special Reference to SBI and SBT- A Two Day International Virtual Confference on Emerging Trends,Issues and Challenes of Global Economy - Department of Economics Avinashilingam Instutite for Home Science and Higher Education for Women- Coimbatore 641043 - 18th and 19th March 2021

• Role of Social Media on Women Entreprenuership with Special Reference to Thrissur District - UGC Sponsored National Conference on Strategic and Innovative Drive to Entrepreneurship for Economic Development. - Department of Commerce Avinashilingam Institute for Home Science and Higher Education for Women, Coimbatore-641043 - 12th &13th Decebmer 2019

• A Study on Investment Behaviour of women Entreprenue with Reference to Palakkad District - UGC Sponsored National Conference on Strategic and Innovative Drive to Entrepreneurship for Economic Development - Department of Commerce Avinashilingam Institute for Home Science and Higher Education for Women, Coimbatore-641043 - 12th &13th Decebmer 2019

• Perception of Rural Youth Towards Agriprenuership with Special Reference to Palakkad District - UGC Sponsored National Conference on Strategic and Innovative Drive to Entrepreneurship for Economic Development - Department of Commerce Avinashilingam Institute for Home Science and Higher Education for Women, Coimbatore-641043 - 12th &13th Decebmer 2019

• Problems and Prospects of Women Entrepreneurs in Palakkad District - UGC Sponsored National Conference on Strategic and Innovative Drive to Entrepreneurship for Economic Development - Department of Commerce Avinashilingam Institute for Home Science and Higher Education for Women, Coimbatore-641043 - 12th &13th Decebmer 2019

• Impact of Digital Marketing on Customer Buying Behaviour in Coimbatore District - UGC Sponsored National Conference on Strategic and Innovative Drive to Entrepreneurship for Economic Development - Department of Commerce Avinashilingam Institute for Home Science and Higher Education for Women, Coimbatore-641043 - 12th &13th Decebmer 2019

• Responsibilities

• Department Library Maintenance - JUNE 1995 to JUNE 2008 -13 Years.

• Assets Maintenance in the Department: 1997 to May 2008 -11 years.

• NSS Programme Officer for 15 years. (From 1995- 1996 to 2007 -2008 and 2009-2010 to 2011- 2012)

• Co-ordinator for UGC Scheme Remedial Coaching at Undergraduate and Postgraduate Level for SC/ST/Minority Communities/OBC Communities under XII Plan period since 2012.

• Member of the XII Plan Monitoring Committee from 1st July, 2013 to 31st October, 2017. Domain - IV. Other Expenses Category.

• Member of the Committee Constituted to Assist in the Collection, Compilation and Other Details Required for the UGC 12B Committee Visit to Our University at any time during the Academic year 2016-17.

• Co-ordinator for Value Added Course on E-Banking since 2013-14.

• Treasurer- Alumini Association since 2018.

• Incharge and Sub Committee Member for Drafting MOU, Prospectus and Regulations related to Registration for Ph.D.by Women Chartered Accountants since 2013.

• Department Co-ordinador for PG Professional Certification Course for Digital Marketing.

• Department IQAC Co-ordinator (2014 to 2017)

• 4th Cycle of NAAC Accreditation - Steering Committee - Committee for - V Student Support and Progression - Member.