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Brief Development - AS91354

Level 2 Design and Visual Communication.
Generic Technology
AS91354


Standard Description



You will writing your own design brief based on the needs of a client.

  • The work is split into a series of tasks that you complete at your own pace, within the timeframe given.
  • These tasks are listed along the top of the page. 
  • When you have completed these tasks, your work will be assessed against this Achievement Standard :-


Level 2 Design and Visual Communication
Generic Technology

AS91354
Version 3
Undertake brief development to address an issue
   
 Internal  4 credits



Keep track of where you are in the project here.
Colour the task you are one with ORANGE in the Started column as soon as you start it.
Colour finished tasks GREEN in the Completed column and link them as soon as you finish them and put the work on your site.
Get each task checked by your teacher and complete any feedback tasks that they might give you. 
Share this spreadsheet with your teacher and they will colour the last column when it is checked and OK.




Breaking down the Standard



Level 2 Product Design Project

AS91354

Undertake brief development to address an issue

4 credits - Internal



Standard

What does it mean?

What will you do?

Resources

Achieved

Undertake brief development to address an issue.


identifying an issue as a result of exploring the context


determining a need or opportunity and associated stakeholders


reflecting ongoing consideration of the social and physical environment where the outcome will be developed and situated


reflecting ongoing key stakeholders’ opinions


describing the outcome to be developed and explaining why such an outcome should be developed


explaining the physical and functional attributes required for an outcome


producing a final brief comprised of a conceptual statement and specifications.


Undertake - to do something

Brief - a description of what the product should do to solve a problem

Address - to deal with the problem

Issue - the problem

Identify - recognise / highlight

Explore - find out more

Context -  place / situation

Need / Opportunity - the problem that is to be solved

Determine - decide

Stakeholder - the person / people who will use your design

Reflect - show / think carefully

Consideration - careful thinking

Attribute - a quality / feature

Physical - things you can see and touch

Functional - how it works

Conceptual - based on ideas

  • Visit the cafe and analyse what all the different areas are that could have design work completed

  • Write a questionnaire to take with you to the meeting with your client

  • Initial meeting with your client to find out what their needs are and what area of the cafe they want design work for

  • List the social and physical environment elements that the design will be made for

  • List the clients’ opinions as to why the design needs to be made

  • Write a description of what the product is that is going to be designed and why it is needed

  • List all the the attributes needed for the outcome based on the client needs - physical (where and how it will be used) and functional (how it works)

  • Write a design brief that includes a statement of what is to be designed and  list of specification points that need to be included




















Merit

Undertake in-depth brief

development to address an issue.


prioritising social and physical environmental considerations related to where the outcome will be developed and situated


reflecting ongoing feedback from key and wider stakeholders.





In-depth - lots of detail

Prioritising - deciding which bits are the most important



Achieved plus :-


  • List the social and physical environment elements that the design will be made for in order of importance. Give reasons why they are in this order.

  • Use a questionnaire to get feedback from the customers of the cafe about the needs of the client and how it affects them






Excellence

Undertake comprehensive

brief development to address an issue.


describing the outcome to be developed and justifying why that particular outcome should be developed


justifying the specifications in relation to the physical and functional attributes required for an outcome.

Comprehensive - includes everything that is necessary

Justify - give good reasons

Specifications - detailed description / list based on needs and situation

Achieved and Merit plus :-


  • Write a description of what the product is that is going to be designed and give reasons with evidence, why it is needed

  • While writing the specifications, link them to the physical and functional attributes that you have stated already.



Product description and attributes - focus on the reasons why

Specification - focus on linking the physical and functional attributes