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I have moved to the New Economic School! Please visit my new page

Daria Dzyabura
Assistant Professor of Marketing

NYU Stern School of Business
40 West 4th Street
Tisch Hall, Room 809
New York, NY 10012
email: ddzyabur@stern.nyu.edu
phone: 212-992-6843



CV

Publications

  • Dzyabura, Daria and John R. Hauser (2018), "The Role of Preference Discovery in Product Search", accepted, Marketing Science [pdf]
  • Dzyabura, Daria, Srikanth Jagabathula and Eitan Muller (2018), "Accounting for Discrepancies Between Online and Offline Shopping Behavior", accepted, Marketing Science [pdf
  • Dzyabura, Daria and Srikanth Jagabathula (2016), "Offline Assortment Optimization in the Presence of an Online Channel", forthcoming at Management Science [pdf]
  • Dzyabura, Daria and Alex Tuzhilin, (2013), "Not by Search Alone: How Recommendations Complement Search Results", Seventh ACM Conference on Recommender Systerms, October 2013 [pdf]
  • Dzyabura, Daria and John R. Hauser (2011), "Active Machine Learning for Consideration Heuristics," Marketing Science, 30 (5), pp. 801-819. [pdf
  • Ding, Min, John R. Hauser, Songting Dong, Daria Dzyabura, Zhilin Yang, Chenting Su and Steven Gaskin (2011), "Unstructured Direct Elicitation of Decision Rules," Journal of Marketing Research, 48, February, 116-127. [pdf]
  • John R. Hauser, Olivier Toubia, Theodoros Evgeniou, Rene Befurt and Daria Dzyabura (2010), "Disjunctions of Conjunctions, Cognitive Simplicity and Consideration Sets," Journal of Marketing Research, 47, June, 485-496. [pdf]
Working Papers
  • Liu Liu, Daria Dzyabura and Natalie V. Mizik (2018), "Visual Listening In: Extracting Brand Image Portrayed on Social Media," revise & resubmit, Marketing Science [pdf]
  • Liu Liu and Daria Dzyabura (2018), "Capturing Multi-taste Preferences: A Machine Learning Approach", revise & resubmit, Journal of Marketing Research [pdf]
  • Dzyabura, Daria, Siham El Kihal and Marat Ibragimov (2018), "Leveraging the Power of Images in Predicting Product Return Rates" [pdf]
  • Raluca Ursu and Daria Dzyabura (2018), "Product Rankings with Consumer Search" [pdf
Research Interests
  • Machine learning
  • Consumer product search
  • Models of consumer decision making
Education
Ph.D., Marketing, MIT
S.B., Mathematics, MIT