Welcome to my personal website!

I'm a 5th year PhD student in the Stats department at Stanford, advised by Ramesh Johari & Brad Efron.

My research is in A/B testing. How to design your A/B tests. How to analyze your A/B tests. How to structure your A/B testing teams. How to motivate them to design good A/B tests themselves. How each successive A/B test should link together to facilitate consistent product development. How a good analysis of an A/B test leads to good business decisions today. How great protocols for analyzing A/B tests helps your employees innovate better tomorrow.

As the old adage says:

1. Set up good A/B testing policies.
2. Other stuff that businesses do (i.e. turn the data insights from their A/B tests into products, marketing, etc.).
3. Profit.