Business Research
CHoosing A Topic
Visit the front page of the newspaper. Which sections looks most inviting to you?
Click on the section, and read at least headlines. How might those headlines inspire business topics for investigation? Let's try one together:
Ms. Snow chose the lifestyle section on 9/9/24 as an example. Which industry is each headline related to?
What legislation or business themes relate to property owners/landlords?
How has the health industry created a market of consumers?
Does the fashion industry create trends or react to them?
Does the publishing industry profit more when there's a satisfying ending? Or does it capitalize on outrage?
Consider Podcasts in your topic exploration:
Set yourself up for success by doing 3 things today:
Explore, Set an alert, Review IB expectations
https://www.one-tab.com/page/aShd2856RqeFLk1z_PtWlQ
You will see this:
Example: How did Netflix's release of Bird Box change the way box office stats are tallied?
https://fourweekmba.com/how-does-netflix-make-money/
Fogle, Katelyn. "8 Ways to Get the Most Out of Google Alerts For Business." Weidert Group Is a B2B Inbound Marketing Agency for Industrial Manufacturers. N.p., n.d. Web. 01 Oct. 2019.