What is readabout.me?
  Promote on Campus
Achievement Examples
Branding Packages   Achievement Calendar  

readabout.me isn't just a great tool for your institution, it's also important for your students

as well. By using the platform, you'll be promoting their accomplishments on readabout.me

and creating a positive online presence for them, which can help them land jobs or

internships. So make sure that your students and administrators know about your use of

the platform and are on board!


Here are some resources that will help get you started:


Strategic Overview 

This presentation will help you educate your senior leadership about how your use of

readMedia's software is driving enrollment, retention and outcomes. 


What is readabout.me?  

A students guide to readabout.me.


How does a student claim their readabout.me profile?

This guide will walk students through the steps of claiming their readabout.me profile.


Here are a few examples of how schools are promoting readabout.me on campus:


Web pages devoted to readabout.me
Videos
Display posters on campus
Articles in campus newsletters and newspapers
Promote via social media and blogs 
Include readabout.me information in freshman’ orientation packets
Promote readabout.me at orientation to parents and students
Campus presentations


Here's an email template we recommend:

Dear Students,

[Name of college] wants to make sure that you're recognized for your achievements.
The university has started using a platform called readabout.me to publicize your
accomplishments, like making the dean's list, completing a study abroad program,
or winning a scholarship. This platform allows us to send news items about your
achievements back to your hometown newspapers, and also publishes them on the web.

Your online reputation is important - 75% of employers Google an applicant's name
at some point in the hiring process. By using readabout.me, [name of college] will help
ensure that you have a positive online profile and that employers can easily discover
your achievements.

When [name of college] issues news stories about your accomplishments, you'll
receive an email with a link to view your story online. You can connect with Facebook
and add your photo and share your achievement with friends and family.

You always have the option to "opt-out" of publicity about your success by following
the opt-out process. Click here to opt-out. [Insert a link to direct students to your
institution's opt-out process]

We look forward to celebrating your achievements. Keep up the good work and be on
the lookout for emails about your accomplishments!


Key things to know:

The information contained in hometown news stories is covered under FEPRA as "directory
information", so you do not need to have students "opt-in" to allow you to write stories about
their accomplishments. 

Students should have the ability to "opt-out" of releasing directory information, and you should
know who has opted out and not include those students in your spreadsheets. Check with your
registrar or student records office to find out about your institution's opt-out process.

This readMedia blog post, "Communicating readabout.me benefits to students," is also worth checking out.

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Danielle Valenti,
Dec 12, 2011, 9:21 AM
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Danielle Valenti,
Dec 12, 2011, 9:21 AM
Ċ
Danielle Valenti,
Dec 12, 2011, 9:20 AM