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METRO's Outreach and Advocacy Special Interest Group began in January 2015 as a forum for librarians who are charged with developing promotional strategies for their libraries, archives, and information centers.

Our Mission

The Outreach & Advocacy SIG will discuss innovative methods to advocate for programs, services, and staff. Topics of discussion may include developing outreach goals, establishing your library's identity, creating a successful library campaign from start to finish, lemonading a library disaster into something positive, developing assessment tools to conduct community analysis, building partnership, and crafting visual materials.


Stay in Touch


Join our discussion list! Head over to this interface and drop in your email address. You will hear from us when we have fun news to share and when we schedule our next SIG meeting.