Wisconsin Marketing, Management, & Entrepreneurship Education Disciplinary Literacy

In today’s ever-changing global economy, "literacy" describes a broad range of skills necessary for individual success in various aspects of education, careers and life. At its most fundamental level, literacy represents the ability to read, write and communicate—the ability to understand and use language to achieve one’s goals.
Literacy is a prerequisite to learning in all other subjects, especially as students are exposed to increasingly diverse and intricate texts from which they need to glean knowledge. Unfortunately, too many adolescents lack the literacy skills necessary to navigate the reading and writing requirements of high school and the future world in which they will work and live.
While educators around the country are seeking ways to address this challenge, career and technical education (CTE) programs are stepping up to offer students a rigorous and relevant education rich in literacy content and strategies. CTE courses, often overlooked in academic discussions, can have a tremendous impact on students’ literacy engagement and achievement, and must be considered as part of the adolescent literacy solution."  ~"CTE's Role in Adolescent Literacy."  Issue Brief November 2009, Association for Career & Technical Education.  (read the entire brief here:  http://www.acteonline.org/uploadedFiles/Publications_and_Online_Media/files/Literacy_Issue_Brief.pdf)
A large part of disciplinary literacy in subject areas is to teach students how to read, write, speak, and think as a person in that area.  In order for students to be able to understand management, for example, they must be able to read and interpret management-style text, write and explain concepts, and think about issues and events from a manager's point of view.  Being able to take these steps leads to deeper and more meaningful learning in the subject area.
Please know that literacy development needs to be a "complete package"...reading, writing, and vocabulary acquisition (talking) must be done collectively and succinctly.

ACTE published an entire section in their "Techniques" magazine in February 2010 dedicated to CTE and Literacy.  You can find links to the articles here:  http://www.acteonline.org/tech_feb10.aspx.
A toolbox of literacy strategies just for CTE teachers can be found here:  http://northeast-cte.schools.officelive.com/resources.aspx.
Authentic Literacy Applications in CTE:  Helping All Students Learn:
"Improving Literacy from a Different Angle."  DistrictAdministration, May 2010:  http://www.districtadministration.com/viewarticle.aspx?articleid=2406

ACTE published an entire section in their "Techniques" magazine in February 2010 dedicated to CTE and Literacy.  You can find links to the articles here: http://www.acteonline.org/tech_feb10.aspx.
A toolbox of literacy strategies just for CTE teachers can be found here:  http://northeast-cte.schools.officelive.com/resources.aspx.
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