Table of Contents

Confessions of an Enlightened Customer (by the way—why the heck am I on hold?)

  • It is all about me, the customer
  • Monetize this
  • The $100 Billion Problem

 

Introduction

  • Who should read this book?
  • Managers—you are not alone
  • Ninety percent of the technology is available today
  • The evolution of the CxC Matrix