Thank you so much for participating in the 32nd annual Broadway Flea Market & Grand Auction.  Again this year, we will be occupying half the streets on West 44th and West 45th Streets, separated from the street traffic with a wall of barricades. View the map of last year's Broadway Flea Market & Grand Auction.

Section Captains have been assigned to six different sections of the flea market and will be available to you throughout the day to address any problems or concerns. They will also be distributing supplies, coordinating volunteers and helping to communicate with the Broadway Cares staff.

What to bring

  • Start the day with a bank of $50-$100 using fives, singles and change.
       Broadway Cares does not provide change to start the day.
  • Free-standing signs, banners or show posters. You may want to bring tall sticks to fasten to the barricade behind your table to mount your signs.
  • Tablecloths or table coverings.The tables provided are basic wooden rental tables.
  • We ask that charges happen on Broadway Cares-designated devices only. If you have one of these at your show, feel free to bring it. Please do not use your own credit card charge app. We will not be able to stand between you and the IRS.

When to arrive

  • Please do not arrive before 8 am.  All tables and chairs will be pre-set by volunteers. Please do not move your table position. If you have concerns or questions about your set up, please locate your section captain.
  • If arriving with a delivery vehicle we ask that you be as brief as possible. There will be only a single lane of traffic, and it will be open to all through traffic.

NOTE: You are responsible for the parking of your vehicle.

  • The Broadway Flea Market & Grand Auction officially opens at 10 am although some buyers will arrive earlier. Do not feel obligated to sell until you are ready.

Staffing your table

  • You should arrange to have at least 2 people working at your table at all times.
  • It works best if only one person handles the money.
  • Please be sure to arrange for someone from your company to be responsible for the breakdown of your table and clean up. Tables must be completely clear by 6 pm, but you may break down earlier if have sold all your merchandise.

What we provide

  • Plastic bags for merchandise. If you run out, find your Section Captain to obtain more.
  • New this year: we will be offering a limited number of reusable bags you can sell. More details to come.
  • A bank envelope with charge chits. A Broadway Cares/Equity Fights AIDS staff member will introduce themselves to you when they deliver your financial packet between 10 am and 10:30 am. Remember their faces and please be patient, there are a lot of you!
  • Trash bags to keep your area clean throughout the day.

Pricing and selling strategy

  • Price beforehand if possible.
  • If you have a lot of something, price lower. One-of-a kind, surplus opening night gifts and autographed items are of great value.
  • Dealers, shop owners and serious fans come early to shop the Broadway Flea Market & Grand Auction. Feel free to haggle.
  • Matinee time is a fine time to make the first markdown, and late day is a great to condense and sell groups of things at a bargain price. Price to sell!

How people can pay

  • Cash is preferred.
  • Checks can be made payable to Broadway Cares/Equity Fights AIDS.
    With all check purchases, you must confirm the buyer’s ID with a driver’s license or major credit card and please write their phone number in the "Memo” section on the lower left corner of the front of the check
  • We accept American Express, Visa, MasterCard and Discover. Please run credit card charges on Broadway Cares-designated devices only. Do not use your own credit card charge app.
  • For all purchases of $250 or more make sure you get the buyer's mailing address. This is an IRS tax donation requirement.

Accepting Credit Cards (as easy as 1-2-3)

1. Completely fill out charge “chit” with your company’s name, the amount of the charge and your initials. See sample chit. Actual chits will be provided for you on the day of the Broadway Flea Market & Grand Auction.

2. Hold on to the item(s) and send the buyer to one of four designated credit card payment booths (there are 2 on 44th Street, 1 in Shubert Alley and 1 on 45th Street)

3. Broadway Cares bankers will stamp the chit for the buyer who will exchange the stamped chit for their purchased item(s).

Please do not release any merchandise until you have the proof of payment in hand.

What to do with the money

  • Two collections will be made during the day by Broadway Cares. Make sure you have totaled your sales prior to pickup.
    • the first collection will be between 12:30 pm and 1:30 pm
    • the second collection will be between 6 pm - 6:30 pm
  • The official Broadway Cares staff members who introduced themselves while delivering your bank envelopes in the morning and only these individuals will be the people collecting the money from your bank.
  • If you need additional collections or have issues with your banking, please find your Section Captain who can contact our Finance staff or visit the Payment Center in Shubert Alley.
  • If your table is closing early and your money has not been collected, please turn it in at the Payment Center in Shubert Alley.

End of day and clean up

  • You are responsible for breaking down tables and folding chairs when finished.
  • All trash must be placed in trash bags and left near trash receptacles.
  • Please break down all boxes.
  • All table areas must be clear by 6 pm.

As in years past, we do not have anywhere for leftover items to be stored. Each table is responsible for the complete clearing of their area at the end of the day. Please take everything with you or dispose of everything properly

Sadly, any items left behind will be considered garbage. They must be packed in garbage bags before you depart and left curbside for pick up.

Thank you so much for hosting a table and raising funds on behalf of Broadway Cares/Equity Fights AIDS.

Let us know if you have special events or appearances at your table by emailing We may be able to promote them during the Silent Auction and to our fans and followers on Facebook, Instagram and Twitter.

Tweet, update your Facebook status and share photos on Instagram. Be sure to tag @bcefa and use #BroadwayFlea. Let everyone know about the great things at your table.