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  • TEQUILA HERRADURA INTRODUCES A NEW WORLD-CLASS LOOK WITH THE SAME-WORLD CLASS TASTE TEQUILA HERRADURA INTRODUCES A NEW WORLD-CLASS LOOK WITH THE SAME-WORLD CLASS TASTE New Bottle Design Incorporates Uncompromised Elements for Silver, Reposado and Añejo Expressions  LOUISVILLE, Ky. (September 27, 2010) – Tequila Herradura has set the standard for exceptionally hand-crafted, ultra-premium 100 percent agave tequilas since 1870. To celebrate its 140th Anniversary, Casa Herradura announced today the introduction of new primary packaging that celebrates the brand’s traditional, time-honored production process while projecting the sophistication of unyielding elegance.  “To commemorate our 140th Anniversary, we are introducing Tequila Herradura with a new bottle that accentuates our premium tequilas and unifies the brand under one global and streamlined image,” said John Hayes, managing director for Brown-Forman ...
    Posted Sep 22, 2010, 1:10 PM by David Page
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