Local Search & Online Directory Listings:
These sites have favorable results on Google and Yahoo search engines. Being listed not only increases your "Link Popularity" which helps in Search Engine Placement, It also will generate business since millions of people use directories everyday to find products and services in their area. There are a few types of local search sites: Interactive Yellow Pages, Internet Map Listings, Local Review Sites, and SMS Listings.
*DMOZ.org The Human Edited Directory! http://www.dmoz.org/
These sites are the major players in local search – you will need to set-up free accounts with each. This will help with link popularity, as a organic ranking method, but unless you advertise you will not recieve significant traffic results. FREE Classified type sites: (believe it or not Google indexes these sites as well) Summary
Local Search is still in its infancy, but is expected to grow dramatically over the coming years. While this list of “other” local search opportunities is not comprehensive (more will be added as time allows), it does offer a good start for the small business owner looking to get in to the Local Search market early. It’s impossible to say which of the destinations above will be successful and important 3-4 years from now, so it’s smart to consider each opportunity as part of your search marketing strategy. |