True North Media House Business Plan TNMH Overview True North Media House is a media creation and publishing centre during the Winter Olympics and Para Olympics. Organized and operated primarily by volunteers as a Not for Profit corporation, the idea has received international coverage and interest. In this plan, we (the ad hoc Board of Directors) will outline basic objectives, logistical expectations, possible income sources, ball-park operational expenses and an interest to form partnership with institutions who can help bring this idea to reality through in-kind and financial support. Situation Background Trad Media at 2010: Big players who paid the huge dollars for rights will work from the Accredited Media Centre at Canada Place part 2. This is only NBC from USA, CTV from Canada etc. The Provincial Olympic Secretariat is running the BC Independent Media Centre for the non-accredited media outlets but only limited numbers and must have established mainstream media credentials. This is where the “non-winners” will have access to and will be encouraged to cover tourism related topics. A coalition of anti-Olympic organizations are planning a media centre of sorts at the former Carnegie Library to marshal activist campaigns and protest coverage. Note: True North Media House board members have outreached to each of these groups with varying reactions – see further reading in appendix. “New” Media at 2010: The way media is gathered and delivered continues to change – YouTube, blogs, wikis, Twitters, RSS, FaceSpace ;-) etc. are years old and all over the mainstream news now while newspapers close and TV seeks new revenue streams. Major stories break by amateurs with a media capturing device and important work is created by talented under the radar writers, photographers, filmmakers etc. who have significant online audience. Best practices for reporting, publishing and sharing are an evolving process in this new media and while Olympic coverage by online amateurs is not new, a focused facility with an objective to assist in covering topics beyond sports is new. We feel the tools are mature, the bandwidth abundant, the creators eager and the world is watching. Objectives: 1) Create a resource facility for international non-accredited media creators can collaborate, process and publish content in an inexpensive environment 2) Offer a platform for community voices, lesser-known & disabled athletes, cultural events and activist groups to spread their messages 3) Provide information about IOC and VANOC IP regulations as well as informing about civil liberties regarding self expression and access to public facilities 4) Demonstrate Vancouver as a new media hub and show/explore the possibilities of social media creation at a global event with collective involvement 5) Run a non-profit group which positively impacts the community with minimal legal hassles and a balanced budget Manner of Acting:
Staffing Volunteers notably tech-savvy entrepreneurs and media outreach experts. Event Coordinator with stipend + staff Draft Budget Expenses Income Funding Sources Partners
Operations Pressers by Day, Soirées by Night and Production all the time.
Registered participants will have access around the clock to publish to their home markets around the globe in a timely manner. Staff will supervise throughout but the facility and while the centre aims to be inclusive and open, this is not a “drop-in party” spot and all attendees will adhere to a code of conduct to mitigate liability concerns. Participation The House aims to be inclusive for anyone with a legitimate reason to use the facility. Depending on fire code and space requirements, we will set a number of overall participants who will do a simple registrations and agree to terms of use which ensures they are the sole owner of any content produced at TNMH. Timeline: |