Christian Maurer, the Ultimate Sales Executive Resource, is an independent consultant, trainer and coach He has a proven track record of helping to increase the productivity of large, global   B2B sales organizations

 

For the last ten years Christian has consulted and coached hundreds of sales executives and managers on how to plan and execute their sales strategies by focusing on process management rather than trying to manage results. To assist the management in the execution of their strategies, he also has taught and coached their sales teams to increase their productivity by advising them on how to improve conversion rates and potential deal size with opportunity management, identify more deals and how to best approach potential buyers with account management, how to leverage marketing for their sales campaigns and how to orchestrate their activities with partners.

 

By focusing on the people, process and methodology aspects he helped numerous sales organizations to obtain value from CRM implementations through attaining the necessary adoption rates in initial roll-outs or increasing adoption in re-launches of failed implementations

 

Prior to becoming a consultant, Christian held management positions on subsidiary and corporate level with a global telecommunications equipment provider. On the corporate level he was responsible for the global strategic planning process and the global market, competitive and economic analysis. In this role he was also a member of mixed faculties together with professors from well known European business schools for company specific advanced management trainings and was also involved in a major initiative to change the corporate culture.

 

Christian holds an engineering degree from the Swiss Federal Institute of Technology in Zürich Switzerland. He is a frequent speaker on topics such as account management, marketing and sales alignment as well as definition and execution of sales strategies in events organized by the Institute of Marketing and Retailing of the University of St. Gallen, Switzerland.

 

He lives in France and does business in German, English and French.