You've come to the right place.

The General Trading Co (Europe) Ltd holds exclusive distributorships for a range of innovative health and fitness products in the UK market. We also manufacture certain products for worldwide distribution.

Take a look at any of our products and tell us which ones you are interested in.

Email sales@thegeneraltrading.com and we will send you our wholesale pricelist.

Typically all our products are best in class and we gear pricing to be generous to resellers. We are also flexible. We know that sometimes people do not want to outlay a huge amount of money with a new product. So we are happy to supply small quantities initially to get you started and even drop-ship on your behalf.

One thing to be aware of - we don't give credit. In return for flexibility and even drop shipping we are obviously having to invest heavily in stock and quite frankly we could not survive the cashflow if we also gave credit, so it is payment with order every time.

Also, we ask that our products NOT be sold on either Amazon or eBay. If we catch you doing either we will stop supplying you.

We also give you lots of advertising support in terms of images, copy and even ads. If you need something just ask for it.

In the UK call: 0845 370 9900
Outside UK call: +44 1985 212130