The course concentration aims to integrate both engineering and business management concepts and is governed by both systems thinking (i.e., understanding the whole rather than simply the individual parts) and design thinking (i.e., looking beyond the stated needs to identify the real issues). It aims to familiarize students with how products are designed for ease-of-manufacturing. They will be exposed to strategic issues related to managing new product development within a supply chain framework. They will develop hands-on experience with lean manufacturing concepts governed by the total quality management philosophy. Like most programs in manufacturing and technology management, leadership and communication skills will be an integral part of this program. Accordingly, collaborative projects will be undertaken to help students develop leadership and teambuilding skills by working in diverse groups. Students will be urged to look for sustainable growth prospects by putting downstream concerns upfront in the design stage.

Managing engineering and technology resources is a major challenge for most Indian businesses in a globally competitive world where sustainable development has become an imperative necessity. Participants in this course will be, therefore, sensitized to the needs of the society and the environment through participation in various not-for-profit product design initiatives. These are to be undertaken through industry- and government-sponsored projects. Most of the PLM courses offered by our industry partners have significant lab-based components. Students will get opportunities to work on industry-sponsored design development projects where they will plan and execute their own work by actively interacting with the industry liaisons. The faculty and trainers will mentor, monitor and provide feedback.