Social Network Awareness Training for Employees Most employees do not realize that workplace guidelines and
regulations that apply in the real world are also present in the virtual world,
regardless of whether they are using social media at work, at home, or from a
smartphone.
The consequences to your workplace due to employee misuse of
personal social networking are endless. These risks can have a serious
impact to your brand, community reputation, profit, and future growth. Without
the proper guidelines and social media training, these risks will only continue
to become more threatening with the possibility of civil liability, as well as
violations of various laws such as FACTA, FERPA, and HIPAA.
"Social Media Is a ‘Digital Minefield’ For
Employers" – MSNBC
"34 percent of companies surveyed reported that a
loss of sensitive information due to employee use of social networking and that
it had affected business” – Proofpoint
“Survey Shows Employers Need to Boost Social Media
Training” – SHRM 11/10/11
“…33 percent said that their organizations have
disciplined employees for social networking issues in the past 12
months." SHRM 1/1/12
THE FACT IS...The number of organizations having to fire employees for
their misuse of social media is growing every day.
Have You Considered?
Are my
employees violating privacy laws in social networking conversations?
Social 'NOT' Working is Only a Small Part of the Problem
Blocking social networking sites on workplace devices (for
those that do not have a business purpose to access it) does next to nothing to
deal with the 24/7 implications of how employees can misuse social networking.
Workplace productivity is only one small issue of many concerns compared to
issues of organizational embarrassment, and violation of privacy laws that many
organizations are dealing with. Workplace issues can be created whether your
employees are on a cell phone or at a home computer.
Do your employees consider the workplace implications of
a weekend post on their Facebook page? How do you create the necessary awareness for employees
to understand the workplace pitfalls of their personal social networking?
The Solution is Employee Training
The issues created by the misuse of social networking and
your employee’s sharing personal and workplace information are unique to
various industries. It is especially important to provide awareness of
these issues specifically to employees in the Healthcare and Education fields.
Our online training programs and downloadable resources have been created
specifically for education and healthcare markets and based on our years of
training and understanding of the social networking pitfalls specific to these
fields.
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