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Assignment 2

Directions: Write a one-page outline of your project presentation, organized so that one central motivating point is clear and well supported. Written by Truc Nguyen at April 16, 2009
  1. Motivation for the Website
    1. Personal: I would not have gotten into kite-flying were it not for my friends in the kite-flying society. I thought the Stanford chapter needed a website, so I offered my services pro bono. However, the founders and I have realized we want to spread the joy of kite-flying to a greater audience, not just within Stanford.
    2. Inspiration: The movie Rushmore, in which the ambitious Max Fischer starts many after school clubs. (will be explained in greater detail under "Kites in popular culture" page)
  2. Purpose Statement
    1. To revive the activity of kite-flying on campus and around the world.
    2. More broadly, to educate people about the historical and cultural significance of kites in society.
    3. To create an online information bank about kite-flying as well as a network for kite enthusiasts.
  3. Layout
    1. Navigation on the left, with content on the right.
    2. Links to the forum and store are underneath content links of the site.
    3. Perhaps have advertising towards the bottom of the page or underneath navigation.
  4. Content
    1. Information on the significance of kites in society
      1. Give a brief history of the kite, when it was invented, how it has evolved and the different types of kites there are.
      2. Uses of the kite ranging from recreational, military, scientific, and artistic.
      3. The culture of kite-flying. (Ex: kite-fighting in India)
      4. Kites in popular culture. Is the story about Benjamin Franklin discovering electricity while flying a kite really true? (and similar articles)
    2. How to get involved in kite-flying
      1. How to make your own kite or where to buy one.
      2. Virtual kite designer: you can create and decorate your own custom kite.
      3. A beginner's guide to flying a kite.
      4. Often overlooked, but necessary kite safety considerations.
      5. Expert tips on kite-flying. (Will gather from magazines, etc)
      6. How to start a kite-flying society chapter.
    3. Stanford Kite-Flying Society specifics
      1. History and inspiration
      2. Announcements and meeting information
      3. Member bios
  5. Other Considerations
    1. Who is the audience?
      1. The site is meant to be appealing to people with all ranges of knowledge about kite flying.
        1. This is accomplished by sectioning it off into the different parts. ex: An experienced flyer may not need to read the beginners guide, but might find the historical information or expert tips interesting.
    2. How can the site attract more viewers?
      1. List the site in internet directories.
      2. Become affiliates with similar sites and share links.
      3. Viral marketing: more details in business plan.
    3. Where will new content come from? How/who will update the site?
      1. Once the site is well established, we could experiment with a wiki format.
      2. Have a feedback page where people can give criticisms/tell webmaster what they want to see added or changed.
      3. Succeeding members would take over control of the site.