Social Media Optimization is an internet marketing technique that includes a number of methods to promote your product, service, business, or website on social media. Yantram Internet Advertising utilize all categories of Social Media to promote your company’s product or services.

Social media optimization (SMO) and Social Media Marketing strategies are employed by empowered Search Engine Optimization to promote the site through the use of networking in social bookmarking, social networks, video sharing sites and photo sharing site.

   Yantram categorized Social Media in following way.

1. For general networking, consider profiles on Facebook, LinkedIn and MySpace.
   • Create Profile
   • Develop Network, Make Friends, Join Communities
   • Updates + Upload Pictures
2. For images, look at flicker, Picasa and WebShots.
   • Create Title and Description
   • Upload Photos and Images.
3. For Video, consider YouTube and Revver.
   • Upload the Video
   • Submit that video to different website for promotion.
4. For article marketing, submit to industry publications and general article syndication sites like ArticleCity.
   • Article Creation
   • Article Submission
   • Track record of Approval and Pending
5. For press releases marketing, targeting news search engines, syndicate via Business Wire or PRWeb.
   • Create Press Release
   • Submit Press Release
   • Track Record of Approval & Pending
   • Update Press Release
6. Audio files can be submitted via iTunes or a variety of other podcast directories.
7. For all content, review, tag and rate with sites like Digg, Stumble Upon and Delicious.