Anthropologie Corporate Office

Design concept by Rachelle McClure

Preliminary Sketches

 

Anthropoligie's target market is women who prefer nice over trendy.  This concept design for an Anthropologie headquarters in Tallahassee, Florida,  based its architectural elements on classic design with a contemporary twist.  As the fashion palette changes, so to will the design.  The architectural niches located in the reception area and throughout the space provide a dynamic design element as different colored lamps are used to keep up with the ever changing fashion palette.  Mannequins are also placed throughout the building to add splashes of current events. 

The scale of the flower pots, entry doors and some furniture is larger to create feelings of childlike innocence and playfulness.

About the Artist

The playful collages by artist Olan Quattro were a perfect selection for the space.  Old fashion models juxtaposed against mother goose reinforce the creative and childlike atmosphere.

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