Last updated: 25 February 2008
Paul D. Ellis
Professor, Department of Management & Marketing
Hong Kong Polytechnic University, Hung Hom, Kowloon, Hong Kong
Phone: (852) 2766 7108 (office), Fax: (852) 2765 0611, Email: mspaul @polyu.edu.hk
Nationality: Australian / New Zealand (dual); holder of HK Permanent ID Card
Marital status: married, 2 children
Awards
Ranked 14th in the world in Xu et al.’s (2008, in press, Asia Pacific Journal of Management) survey of 2,495 prolific authors in leading international business journals.
Winner of the 2007 Faculty Prize for Outstanding Performance/Achievement (Research and Scholarly Activities).
Winner, of the 2003 Charles C. Slater Memorial Best Paper Award for the best paper published in the Journal of Macromarketing, Volumes 21-22 (Ellis and Pecotich, 2002).
Awarded research grants worth a total of HK$1.5m.
Journal Publications
Ellis, P.D. (2008, in press), “Does psychic distance moderate the market size-entry sequence relationship?,” Journal of International Business Studies, 39 (3).
Ellis, P.D. (2007), “Distance, dependence and diversity of markets: Effects on market orientation,” Journal of International Business Studies, 38(3): 374-386.
Ellis, P.D. (2007), “Paths to foreign markets: Does distance to market affect firm internationalization?,” International Business Review, 16(5):573-593.
Wong H.K. and P.D. Ellis (2007), “Is market orientation affected by the product life cycle?,” Journal of World Business, 42(2): 145-156.
Ha L.C. & P.D. Ellis (2006), “Does relationship marketing exist in cyberspace?,” Management International Review, 46(5): 557-572.
Ellis, P.D. (2006), “Factors affecting the termination propensity of mediated exchange relationships,” European Journal of Marketing, 40 (11/12):1169-1177.
Ellis, P.D. (2006), “Market orientation and performance: A meta-analysis and cross-national comparisons,” Journal of Management Studies, 43(5): 1089-1107.
Ellis, P.D. (2005), “The traders’ dilemma: The adverse consequences of superior performance in mediated exchanges,” International Business Review, 14(4): 375-396.
Ellis, P.D. (2005), “Market orientation and marketing practice in a developing economy,” European Journal of Marketing, 39 (5/6): 629-645.
Ha L.C. & P.D. Ellis (2004) “Marketing in cyberspace: What factors drive e-commerce adoption?,” Journal of Marketing Management, 20(3-4): 409-429.
Ellis, P.D. (2003), “Social structure and intermediation: Market-making strategies in international exchange,” Journal of Management Studies, 40(7): 1677-1702.
Ellis, P.D. (2003), “Are international trade intermediaries catalysts in economic development? A new research agenda,” Journal of International Marketing, 11(1): 73-93
Wong, P. & P.D. Ellis (2002), “Social ties and partner identification in Sino-Hong Kong international joint ventures,” Journal of International Business Studies, 33(2): 267-289.
Ellis, P.D. & A. Pecotich (2002), “Macromarketing and international trade: Comparative advantage versus cosmopolitan considerations,” Journal of Macromarketing, 22(1): 32-56.
Ellis, P.D. & A. Pecotich (2001), “Social factors influencing export initiation in small and medium-sized enterprises,” Journal of Marketing Research, 38(Feb): 119-130.
Ellis, P.D. (2001), “MTV vs. Channel V,” Asian Case Research Journal, 5(2): 167-201.
Ellis, P.D. (2001), “Adaptive strategies of trading companies,” International Business Review, 10: 235-259.
Ellis, P.D. & A. Pecotich (2001), “Finding international exchange partners: The role of social ties,” Global Focus, 13(2): 121-133.
Davies, H. and P.D. Ellis (2000), “Porter’s ‘Competitive Advantage of Nations’: Time for a final judgment?,” Journal of Management Studies, 37(8): 1189-1213.
Ellis, P.D. (2000), “Social ties and foreign market entry,” Journal of International Business Studies, 31(3): 443-469.
Lee M.Y. and P.D. Ellis (2000), “Insider-outsider perspectives of guanxi,” Business Horizons, (Jan-Feb): 25-30.
Ellis, P.D. (1999), “Hong Kong as a complex adaptive system,” Asia Pacific Business Review, Special Issue, 6(1):33-55.
Ellis, P.D. (1998), “Hong Kong’s emerging tertius role in the global economy,” Business Horizons, (Sept-Oct): 37-43.
Chan H.N. and P.D. Ellis (1998), “Market orientation and business performance: Some evidence from Hong Kong,” International Marketing Review, 15(2): 119-139.
Ellis, P.D. (1998), “Chaos in the underground: Spontaneous collapse in a tightly-coupled system,” Journal of Contingencies and Crisis Management, 6(3): 137-152.
Ellis, P.D. (1998), “Johnson Electric: Internationalisation strategies of a non-dominant micromotor company,” Asian Case Research Journal, 2(1): 53-66.
Ellis, P.D. (1997), “Uncertainty in the Hong Kong Special Administrative Region,” Business Horizons, 40(2): 59-64.
Ellis, P.D. & A. Pecotich (1996), “Determinants of international competitiveness of West Australian SMEs,” New Zealand Journal of Business, 18(1): 79-98.
Conference Papers (refereed)
Ellis, P.D. & Zhuang G.J. (2006), “The acquisition
of foreign marketing knowledge via indirect export channels:
Evidence from central China.” Paper presented at the Academy
of International Business Meeting, Beijing, PRC, 24-27
June.
Wong H.K. & P.D. Ellis, (2005), “Is market orientation affected by the product life cycle? Some findings from a non-Western setting.” Paper presented at the 5th American Marketing Association/Academy of Marketing Joint Biennial Conference, Dublin, Ireland, 5-8 July.
Ellis, P.D., A. Pecotich & Zhuang G.J. (2005), “National development, knowledge transfer and marketing intermediaries in China.” Paper presented at the 30th Annual Macromarketing Conference, St. Petersburg, FL, 28-31 May.
Wong H.K. & P.D. Ellis, (2004), “Effect sizes in market orientation research: Implications and unexpected findings.” Paper presented at the Academy of International Business Southeast Asia Regional Conference, Macau, China, August 5-7.
Ellis, P.D. (2004), “Dependence and diversity of markets: Effects on market orientation.” Paper presented at the Academy of International Business meeting in Stockholm, Sweden, 10-13 July.
Ellis, P.D. (2004), “Marketing in a developing economy,” Paper presented at the European Marketing Academy meeting in Murcia, Spain, 18-21 May.
Ellis, P.D. & A. Pecotich (2001), “Macromarketing and globalization: A view of the issues,” in Don R. Rahtz and Pierre McDonagh, (eds.), Macromarketing 2001 Globalization and Equity: The Proceedings of the 26th Annual Macromarketing Conference, ISBN: 953-6148-2-0, pp.11-15.
Ellis, P.D. (2001), “International trade intermediaries and the development of local marketing.” Paper presented at the European Marketing Academy (EMAC) Conference, Bergen, Norway, May.
Ha L.C. & P.D. Ellis (2001), “International marketing on the internet: An exploratory investigation into the extent of adoption.” Paper presented at the European Marketing Academy (EMAC) Conference, Bergen, Norway, May.
Wong, P. & P.D. Ellis (2000), “Finding partners in southern China: An exploratory investigation into the formation of international joint ventures.” Paper presented at the Academy of International Business Southeast Asia Regional meeting, Oliver Yau (editor): City University, pp. 197-203, 23-26 July.
Lee M.Y. & P.D. Ellis (1999), “Guanxi: A comparison of mainland and overseas Chinese perspectives.” Paper presented at the Academy of International Business Meeting, Charleston SC, USA, 20-23 Nov.
Ellis, P.D. (1998), “Evolution of a multinational trading corporation: The Li & Fung story.” Paper presented at the Europe International Business Academy Conference, Jerusalem, Israel, 13-15 Dec.
Ellis, P.D. (1998), “Foreign market entry revisited: Unresolved issues, ‘messy’ research, and old conceptual wineskins.” Paper presented at the Academy of International Business Meeting, Vienna, Austria, 7-11 Oct.
Ellis, P.D. & A. Pecotich (1998), “Export marketing: Initiation and progress.” Paper presented at the European Marketing Academy (EMAC) Conference, Stockholm School of Economics, Stockholm, Sweden, Per Andersson (editor), Conference Proceedings, Vol. 2, pp.421-436, 20-23 May.
Ellis, P.D. (1996), “Hong Kong’s emerging tertius role in the global economy: Some implications for EU traders.” Paper presented at the Europe International Business Academy Conference, Stockholm, Sweden, 15-17 Dec.
Ellis, P.D. & A. Pecotich (1996), “Determinants of international competitiveness: An exploratory evaluation of Porter’s (1990) theory in the case of West Australian SMEs.” Paper presented at the Academy of International Business Southeast Asia Regional Conference, Dunedin/Queenstown, New Zealand, 17-20 June.
Ellis, P.D. & A. Pecotich (1991), “Europe 1992: Some speculations for Australian and New Zealand managers.” Paper presented at the Australia-New Zealand Academy of Management Educators (ANZAME) Conference, Bond University, Queensland, Australia, 4-6 Dec.
Grants Received (Total Value: HK$1,524,936)
HK$99,950 Internal Polytechnic University Research Grant (A-PF45) for study of “International Entrepreneurship and Opportunity Recognition: Evidence from China” (June 2007 – May 2009)
HK$199,915 Internal Polytechnic University Research Grant (A-PF45) for study of “Adoption of Marketing Technology in the Pearl River Delta” (Sept 2004 – Aug 2006)
HK$233,350 Internal Polytechnic University Research Grant (A-PD24) for study of “Paths to Foreign Markets: Alternatives Explanations for Firm Internationalization” (Sept 2003 – Aug 2005)
HK$451,000 UGC Competitive Earmarked Research Grant (B-Q292) for study of “The Role of Trade Intermediaries in the Development of Local Marketing Infrastructure: A Cross-Cultural Investigation” (Dec 1999 – Dec 2002)
HK$210,000 Internal Polytechnic University Research Grant (A-PD24) for study of “Marketing Technology Adoption in a Transition Economy: The Role of Cross-Border Channels” (Mar 2002 – Feb 2004)
HK$203,000 Internal Polytechnic University Research Grant (A-P159) for study of “Internationalisation Strategies of HK-Chinese Manufacturers” (21 May 1997 - 20 August 1999)
HK$79,971.00 BUSS Department grant (H-ZK08) for project “Adaptive Strategies of International Trade Intermediaries in the Republic of China” (10 May 2002 – 9 May 2003)
HK$47,750 BUSS Department grant (G-S365) for project “Adaptive Strategies in a Turbulent Environment: Lessons on Survival from Hong Kong Trading Companies” (1 August 1996 - 31 January 1999)
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