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"Announcing a Welcome Combination of Writing Ability and Good Business Sense."

I'm Jason Kanigan, business & technical writer.  I'm Canadian but live in North Carolina and work for organizations in the US, UK and 
Canada.  People typically bring me on board because they are:
  • frustrated about their website failing to convert visitors into sales leads
  • concerned that their products, processes & procedures aren't well understood or explained to internal and/or external customers
  • upset that they are not seen as experts in their field.
If you're experiencing any of these difficulties, we should speak [more].



"A Whole Lot More Than Just a Writer."

Have you been aggravated by writers who can sling a couple of phrases together, but don't really understand your business?  A technical writer has to be much more than just a wordsmith:  and Jason Kanigan is also an operations management & business administration expert.  Flowcharting processes, explaining product applications, interpreting financial statements, entering new market segments...Jason has used his writing skills along with well-rounded business skills in sales & marketing and production management roles.  So when you bring Jason Kanigan on board, you're getting a whole lot more than just a writer [more].



Affiliations

Jason is a member of these organizations:
  • American Society of Authors & Writers  
  • Sales Lead Management Association
  • International Association of Risk and Compliance Professionals
  • Association of Strategic Marketing
  • National Association of Small Business Professionals.

Coming Soon To Print!
The Forest For The Trees: Achieving Success In Complex Information Technology Sales
by Jason Kanigan.  Dramatic change has hit the IT industry, with software development giants downloading prospecting activities to their local business partners for the very first time.  Uncomfortable feelings abound and Value-Added Reseller (VAR) salespeople don't know how & don't want to handle prospecting activities.  This consultative selling guidebook, written by a sales trainer who has sold complex IT solutions to business, government and education clients and routinely consults to software VARs about prospecting & sales activities, will show you precisely how to be a champion in complex IT sales!  You'll learn a stress-free selling process, and step-by-step instructions will lead you through the right questions to ask, how to uncover your prospect's budget and buying decision method, and why "closes" are a thing of the past.  Offered through Amazon.com.