Miguel Francisco Loureiro de Mattos Chaves

 

University Titles:    MASTER in European Studies (economics)

                              MASTER in Commercial and Marketing Management

                              University GRADUATE in International Relations (economics-politics)

                              University GRADUATE in Marketing Management

 

Address: Praça Pasteur nº 5 – 5º Dtoº -1000-238 - Lisbon - Portugal

Born in: Lisbon – Portugal

Telephone: (00351) 96 030 56 12  or  (00351) 21 844 61 16

E-mail address: matos.chaves@gmail.com

 

 

2. Education - Academic Background

 

• M.s.d. - MASTER DIPLOMA - Master in European Studies (economics field) - (Magna cum Lauda) at

University - Universidade Católica Portuguesa

• UNIVERSITY GRADUATE DIPLOMA in International Relations (politics & economics field) (B.A) (4 years) by the Lusíada

University of Lisbon (Universidade Lusíada).

 

• MASTER DIPLOMA in Commercial Management and Marketing (A+) – D. Systems – at IBM Institute

 

• UNIVERSITY GRADUATE DIPLOMA  in Marketing Management  by the Advanced Institute of Marketing – La Hulpe – Belgium

 

3. Other Education (more than 20 professional course’s certificates)

Main Certificates – Mid-Term Training Programmes (+ 500 hours)

 

• High Level Management Course at A.E.S.E / I.E.S.E. - Business School

• Hotel Result’s Optimisation Program, Meridien Hotel’s Head Office in Paris

. Defence Course - National Institute of Defence

 

4. Languages & IT

 

- Portuguese, English, French and Spanish – fluent – speaking, reading and writing

- Italian – working knowledge

- IT MS Office / Windows (word, excel, power point, access, photo editor), Linux, as well as

Outlook Express and Internet Explorer.

 

5. Hobbies: Rugby, Soccer, Tennis, Cinema, Music and Literature

 

6. Work Experience (Corporations)

 

2003 – Managing Director of an Advertising, Publicity and Commercial & Marketing Consultancy company

(Services - B2B activities)

Main responsibilities: Strategic Planning, consultancy, Coordination and Control of the Advertising, Publicity and

Below-the line communications Department; Coordination of the Consultancy Department. Establishing relations and

negotiations with the highest level of Management, with public and private entities and clients. Negotiations at the

highest level of management with the Medias.

 

1998 - General Director of a Ceramics Industrial Group with 3 industrial plants (SECLA, SA)

(Consumer Goods - B2B & B2C activities)

Main Responsibilities: Strategic planning, Coordination and supervision of the Sales, Marketing, Finance, Industrial

(factories, production, quality &, supplies) and Human Resources (careers, recruiting & salaries) departments.

International negotiations with the main Wholesalers and Retailers in Europe, Africa, North America and of some

Asian countries)

 

1995 - Managing Director of an international chain of Hotels (Mélia)

(Hotel & Leisure activities - B2B & B2C activities)

Main Responsibilities: Coordination of the commercial and hotel operations departments in Portugal. International

negotiations with the most important Tourism Tour Operators of North America, Europe and of some Asian

Countries.

 

1993 – Member of the Board of Directors – of a House Luxury Products Retailer Group (DIMENSÃO, S.A.)

( Design Luxury Goods - B2C activities)

Main Responsibilities: Strategic Planning, Coordination of the Commercial, Marketing and Logistics Departments.

International negotiations with the household product’s suppliers from Europe and North America.

 

1986 - Marketing Director - Food Industry - in a Portuguese leading Food Company “Nacional – CITC, S.A. (Pasta

products, Cookies, Cereal Flakes, Wheat Flour).

(Consumer Goods - B2B and B2C activities)

Main responsibilities: Strategic Marketing planning, Product and Brand management; Communications Strategy;

Coordination of Advertising, Publicity, Merchandising and Below-the-Line campaigns; Trade Marks coordination of

legal activities; Coordination of the Sales and Logistics departments.

 

1980 – Commercial Director of 5 Star Hotels (Méridien Hotels – Air France Group)

(Luxury Hotel’s & Leisure – B2B & B2C activities)

Main responsibilities: Strategic Marketing planning, Coordination of the Sales, Marketing and Public Relations

departments. International negotiations with the most important Tourism Tour Operators from Europe, North America

(USA & Canada) and of some Asian countries.

 

7. Professional Expertise (Associations)

 

• 2000/2003 – Elected Member of the Board of Directors – APICER – Portuguese Industrial Association of

Ceramics. Elected by the Highest Management of the Industrial Ceramics Corporations.

• Member of the Defence Auditors Association, member of the American Club of Lisbon, Circulo Eça de

Queiróz and member of the Geographique Society

 

8. Published Book

Portugal e a Construção Europeia (Portugal and the European Union) – 1947/2004

– Ed. Sete Caminhos – Lisbon – April 2005

 

9. Some Published Articles

(More than 45 published about Strategy, Change Management, Behaviour sciences, Marketing, European and

International Affairs)

 

• Portuguese Micro Economics, facing the international markets

• The Decision Process in the public and private organizations

• Image – the importance of this management chapter for public and private organizations

• Marketing as a global management philosophy

• Europe – the new world challenge’s actor

• The New Treaty of the European Union - the power relations in Europe and in the world

• Globalisation – the challenge of the new economic order

• A Strategic Business – the International Tourism