Hi Guys,

 As promised, here's the PDF version of my Developing Marketing Strategies Keynote Presentation = )

 It took me at least a week to put it all together..I'm quite a fan of presentation zen and I try to follow its principles that's why the preso is not so wordy..

I'll be posting my sources within the month (sorry couldn't find my library check out paper...all written there!). But on the top of my list definitely are the following:

• Marketing Management an Asian Perspective by Kotler, Ang, Leong and Tan
• Crafting and Executing Strategy... by Thompson, Strickland and Gamble

Please don't ask for an APA format..you could do that on your own I guess..

Regarding the 'watermark' on every page, I decided to use one so that lazy lazy students will not pass off my presentation for their own..Although the marketing concepts did not originally come from me, at least the presentation did and hey, I spent some sleepless nights for that! = )

Please click the link to download the file: Presentation on Developing Marketing Strategies

Enjoy!

Best Regards,
Madel Baljon
http://starduststarlust.blogspot.com