Richard Brewer-Hay is also known as RBH and is the chief blogger for eBay. You can read his blog at http://ebayinkblog.com.

Richard was the guest speaker at the eBay Sellers of the Bay Area meetup group last night. RBH spoke about Social Media and Selling. 

Some tips: Be social. Listen for things that make a good story and know when to speak. The most important thing is to connect with your audience.

Platforms to try: Blogging, Twitter, Facebook. RBH uses WordPress, Flickr, Youtube, and Twitter.

In the photo I'm wearing my eBay Social Media t-shirt that I won on the e-com connections radio show. 
http://www.ecomconnections.com/kerry-boozeny-of-elegant-kb-wins-social-media-team-t-shirt/

Richard enjoys meeting people who he's connected with on twitter and through his blog. He says meeting people is one of his favorite things. I really enjoyed the presentation and highly recommend that you join a sellers group.
The organizers at the Bay Area Meetup group are bringing us fantastic speakers and have made arrangements for us to meet at eBay headquarters for some of our meetups. It's a lot of fun and a great way to network with eBay sellers and the eBay team.
http://www.meetup.com/eBay-Sellers