“There are a number
of books published by Indian and American authors on “Doing Business
in India”. These books provide general information on culture and
customs, dealing with Indian partner, understanding the way Indian do business
and developing business plan to create interest in doing business in India”.
However no book gives hands-on
Management
practices that can be followed to make the enterprise successful in India. ‘Journey to Corporate India’ fills this
gap. It describes practical approaches to managing industries in India, and facilitates corporations and
entrepreneurs to take-part in the $
multi billion investment opportunities unfolding within infrastructure, manufacturing and service sectors in India”
Journey
to Corporate India: Doing Business in India successfully utilizing Innovative
Strategies and Best Practicesprovides
an indispensable resource for Corporate Managers, Executives, and International
business consultants. In this age of Globalization
2.0, smart companies who learn the lessons presented here will find
themselves leading, not following, the pack.