Ioannis Kareklas is an Assistant Professor of Marketing at Washington State University. He completed his doctoral studies at the
                    University of Connecticut in 2010. His research focuses on advertising effectiveness, source effects, ethnic marketing, and the
                    Question-Behavior Effect (QBE). Additionally, Ioannis is interested in the methodological areas of research synthesis (meta-analysis),
                    and implicit measurement techniques, especially the Implicit Association Test (IAT), lexical decision task, and subliminal priming.
                    Ioannis teaches Consumer Behavior, Public Policy & Marketing, Marketing Strategy, and Entrepreneurship. He lives in Colfax, WA

                    with his wife and two sons.

                    Links:

                    Washington State University Faculty website: http://www.cb.wsu.edu/directory/profile.cfm?emp=Kareklas_Ioannis
                    WSU News Article: http://www.wsutoday.wsu.edu/pages/publications.asp?Action=Detail&PublicationID=27016&TypeID=4
                    Washington State University New Faculty: http://newfaculty.wsu.edu/business.html
                    UCONN Advance: http://advance.uconn.edu/2009/090406/09040611.htm
                    2009 AMA Sheth Foundation Doctoral Consortium: http://robinson.gsu.edu/consortium2009/fellows/Kareklas.html
                    My LinkedIn Account: http://www.linkedin.com/pub/ioannis-kareklas/a/753/31a