It is a criterion used by google to rank sites according to which sites would be listed when you search a keyword(search term).It is determined on the basis of back links(the links of that site present on other sites).
Here are some ways to increase your page rank.
1.You can do it by joining forums.In forums when you post something you would be asked for a signature where you can paste your link and increase your pagerank.
2.Submit to search engine directories.They allow you to put your link for free.
3.Using ezine ads (or newsletters). Creating an ezine will probably be the most beneficial step you can take to increasing your web presence.
4.Creating articles is another way.You can paste your link as the signature and increase page rank.
5.Links from related websites. Gaining links from related websites can be one of the most frustrating tasks you can attempt.
6.There are some sites which helps you increase the page rank of your site by acting as reciprocal sites,ie.,they will the link of your webpage in return for pasting their link in your site.One such site in ongsono
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