Partnership Opportunities

Introduction

ieatishootipost.sg was started in 1 Aug 2006 as part of a desire to see a website which lists Singapore's best hawker food with beautiful photos and a frank review. It has now grown to become the most read food blog in Singapore, currently getting around 11K hits per day from 5K+ unique visitors.  The website is fast reaching 8 million hits since inception and has been voted Best Food Blog in the recent Asia- Pacific Blog Awards

The stats can be viewed here:

According to the Alexa ranking of websites, ieatishootipost is constantly ranked: within the top 1000 websites in Singapore

The food blog is focused only on great Singapore food and has covered the majority of the famous stalls.  For many online readers looking for food in Singapore, ieatishootipost.sg is one of the best resources for good and affordable eats and many rely on its ratings to decide what to eat.


Media Features

The website has been featured in most of the major newspapers and TV channels.  In Oct 09, ieatishootipost was featured as the pilot episode on Channel U's Food Specialists Series.  The 15 min feature highlights the activities of the blog and its impact on the Singapore Food Scene. Dr Tay has also appeared on other TV shows such as Channel 8's Buzzing Cashier Channel U's "Man vs Machine" as one of the judges.

The website  has also been featured  in the Sunday Times, Lian He Zhao Bao, Channel News Asia and many other magazines and publications. Dr Tay can be heard recommending a place to eat for lunch on 938live every Friday, and writes a fortnightly food column in insing.com

Aside from his online foodie persona as ieat, Dr Tay has  also appeared on Primetime as well as 938live  in his capacity as a medical doctor.

Ieatishootipost was crowned Best Food Blog in the recent Asia Pacific Blog Awards.

Our Community

The blog currently attracts over 300,000 hits from 60,000 unique vistors every month. Some of these readers are also actively participating in our other platforms. We have a  facebook group of more than 3800 members and growing daily.  There are also more than 1300 members in our forum.  Ieatishootipost also has a growing following on Twitter.  Numerous makan sessions have been organized for its members as well as charity events.  The largest event so far was Durian Degustation IV which was attended by over 180 persons.  The registration was closed in 12 hours because of overwhelming demand. Most of our makan sessions are over subscribed and we are constantly looking for partners to host and sponsor these events. 

Professional Collaborations

ieatishootipost has worked with major companies such as Canon, where Dr Tay conducts food photography workshops, as well appearing as a speaker in their powershot campaign.  He is currently also representing Zespri Kiwifruit as its Singapore Ambassador and has been involved in creating new recipes using Kiwifruit as well as conducting a cooking demonstration.   You can watch the whole Kiwifruit series on Razor TV here.  Dr Tay has also written numerous advertorials from products as diverse as handphones to travel to movie reviews.

Here are some of the major brands that have included ieatishootipost as part of their marketing strategy:



Opportunities

The latest project sees the introduction of video blogs which add an extra dimension to the food blog. The current series of videos are about basic Japanese cooking.  We are planning another series on Italian cooking where we will be teaching our viewers some basic Italian pasta recipes.  There are opportunities for your company to sponsor a set of videos.

As a general rule, ieatishootipost does not do paid reviews of restaurants. To do so will destroy the objectivity of the blog.  However, I do write advertorials for lifestyle products which would be of interest to our readers.  I do accept invitations to review food but reserve the right to publish only restaurants which I feel will give our readers a positive experience.

Food photography workshops have been organized for groups such as Schools and Corporations in conjunction with Canon Singapore.  You can organize a session for your corporation as well.

Contact Information

If you would like to explore a partnership with ieatishootipost.sg, please write to:

leslie.tay@gmail.com




ieatishootipost episode on Channel U


ieat on Channel News Asia


ieat on Channel U News

Dr Tay on Primetime

ieat learns to cook Miso Soup