Up to this point, the presentation has mentioned Google technologies used by the students and staff. The following information on Adwords & Grand Central focuses on Google tools used behind the scenes. The IAA uses Adwords to help raise awareness of our program and to aid in recruiting. In this case an email message was targeted with an MSA ad. Gmail ads are placed by using the same automated process that matches relevant AdWords ads to web pages and newsletters.
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Adwords |
