Gilbert K. Lee

gillee AT hotmail.com

  

Summary of Qualifications    

Proven record of success in sales and marketing including the following skills:

Outside Sales and Presentations        

Consultative Sales

Customer Relationship Management

Prospecting and Lead Development  

Excellent Communication Skills        

Creation of Integrated Marketing Campaigns

 

Professional Experience         

2001–2006     

International Networks / Comcast Network Sales

Account Executive – (AZN Television) – 2004-2006

Managed Western Region advertising sales efforts for national cable television network, selling to Fortune 500 companies and consistently surpassing sales goals

* Sold direct to client and to advertising agencies and exceeded sales goals (2004 – 104%, 2005 – 126%, 2006 YTD – 134%) using a consultative selling approach

* Designed and sold multi-tactic campaign packages including product integration, event marketing and Internet solutions

* Key accounts managed include: AT&T, Ford, Honda, Mazda, State Farm Insurance & Toyota

* Demonstrated excellent account management and negotiation skills in the form of client retention and year over year increases in advertising spending

* Prospected through outbound calls and warm leads to build sales revenue pipeline

            

Marketing Specialist – 2001-2003

* Developed and implemented marketing plans for International Network’s 24 premium networks in Northern California. Worked directly with cable affiliate to develop product brands and achieve quarter by quarter subscriber growth

* Designed multi-tactic marketing campaigns to establish valuable third-party partnerships and increase network branding and subscriber acquisition

* Provided on-going product and cultural sensitivity presentations in various industry environments (regional managers, call centers, retail stores and direct sales representatives) to enhance sales efforts

            

1997–2001     

TicketWeb Corporation         

Berkeley, CA

Director of Operations

Oversaw growth of Internet ticketing company from startup to wholly-owned subsidiary of TicketMaster Online-Citysearch. Reported directly to the President in the creation of a professional services organization, managed 40-person staff

* Supervised and developed in-house customer service call center, managed inquiries, customer orders and technical support for 24/7 high spike application

* Managed client service group that provided top level service to the nation’s premier cultural organizations

  

Education       

Intended, 2009

University of California          Berkeley, CA

* In Progress, Evening MBA program – Haas School of Business

1993–1997

University of California          Berkeley, CA

BA, Economics. Minor: Business Administration