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Characteristics of Successful Start-ups Attributes of a Successful Entrepreneur Section for Investors and Funding Agencies
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As a benchmark, for MIT, a very entrepreneurial university, about 20% of licenses are to start-up firms and 80% are licensed to a large firm. Throughout the site, you will also be referred to other resources on the web, such as the nice collection of inventor resources at the University of Michigan. The decision comes down to four factors: 1. Your Goals If you choose to license your invention then you may wind up with a modest supplemental source of income and possibly some role in further scientific and technical development. If you choose to participate in a start-up, then you can have a hand in shaping the entire process of choosing a first application, raising money, and commercializing the product. This can result in greater exposure to the experience of starting a business from scratch as well as equity in the company. 2. The Resources Available (mostly - your time and energy) The time and energy required of you to do a start-up is much higher than that required if you license the technology to an existing company or start-up. Depending on the size of the company that takes the license, on average licensing will require much less of your time and resources than doing your own start-up would. If your institution has a technology licensing (or technology transfer) office as most universities and medical schools do these days, then the personnel in that office will undertake much of the work in patenting and licensing your invention. However, it is important to recognize that these offices receive hundreds of invention disclosures each month.So yours may not receive the attention that you think it may merit or as rapidly as you like. 3. Your tolerance for risk and expectations for rewards
There is risk both in licensing and in starting a business, however,
overall the risks (chances of failure) in a start-up are much higher. With those risks though, comes greater potential financial reward.
Owning equity in a successful company can be much more lucrative than
the royalty stream from licensing since most of the value generating
activities come towards the end of the commercialization process. Nonetheless, there are risks inherent in licensing as well. If the license winds
up being to a small company than many of the risks of a young, small company are present in this case as well. Even
if the license winds up being to a large company, then there is often
the risk that the large company will be slow to commercialize your
therapy or may decide to bring an alternative technology to market and
not to develop yours at all. 4. Is your invention a product or the basis for a business? This is perhaps the most difficult of the four questions for an inventor to answer.It may require several conversations with your institution’s technology licensing office and local entrepreneurs and business people.In general, you should have a sense for which category your invention falls into. If the invention is a relatively minor improvement or single product with a small market, it is likely a better candidate for licensing. If the invention addresses a large market, is a substantial improvement, or could result in multiple products as a platform, then it could be more appropriate for forming a new start-up business around. This is a tricky question to know the answer to early on but it merits some thought. Final thoughts Whether through licensing or entrepreneurship, commercializing your new epilepsy therapy or diagnostic can be an exciting way to see results of your work in the real world. However, like publishing, in commercialization, you will find critical reviewers of your work that you must justify your contribution and advance over the state of the art in the field even when it seems obvious to you.Nonetheless, if we are to make progress in the treatment of epilepsy, it is absolutely critical to have researchers who are willing to undertake the unique challenges of commercializing their innovations and bringing them to the bedside for physicians to use and patients to benefit from. |
