Social marketing model (Content Ninja Dojo)

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Social Marketing Links:

How to avoid downfalls of social campaigns: http://www.mediapost.com/publications/?fa=Articles.san&s=97389&Nid=50687&p=336202
22-Step Social Media Marketing Plan: http://mashable.com/2008/11/07/social-media-marketing-plan/
Examples of 324 companies using social media: http://www.beingpeterkim.com/2008/09/ive-been-thinki.html
Social Media Marketing Tactics: http://www.seomoz.org/article/social-media-marketing-tactics
Lots of Social Media Information: http://www.stuntdubl.com

Todd has lots of information on his blog about social media marketing - tips to set it up right and hints about why it didn't maybe go as well as you'd hoped.

How Woot Uses Twitter (link is only open on MarketingSherpa until 1/22. I downloaded and attached article below as well. http://www.marketingsherpa.com/article.php?ident=30996
Skittles new Social Media Experiment: http://www.mediapost.com/publications/?fa=Articles.showArticle&art_aid=101276

How_Woot_Uses_Twitter.docx - on Jan 16, 2009 10:00 AM by Sarah Farebrother (version 1)
32k Download
SocialMediaMktgGroup_Template_Feb09.docx - on Mar 4, 2009 9:56 AM by Sarah Farebrother (version 1)
24k Download
Social Media Template_Banks.docx - on Jan 7, 2009 6:30 AM by Sarah Farebrother (version 1)
16k Download

Content Ninja Dojo