Better Real Estate Photography 


Advice that Non-Photographers can put to use 

Provided by Maximum Exposure by Picture Potential
P: 519-342-6431 F: 519-342-4730

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Finding It Difficult To Get The Right Shot?

Here are a few pointers that should help you get a better photograph of the house you are listing.

  • Never use a wide angle lense that is bigger than 70mm.  This results in a "fish eye" look in the photograph.
  • Take the photograph from the perspective of the person walking into the room or the house.
  • The most effective way of taking a photograph of a backyard, that will attract more clients and show the house in its best light, is to go to the very back of the yard, and take a photograph across the yard to the house.  Most agents make the mistake of stepping outside the door and taking a photo of the backyard that way, but that doesn't sell the house, it just shows what neighbours are around.
  • Always straighten your horizon, ceiling or floor.  Unsure how to do this?  We can help.  Contact Sonya at assistantsupport@gmail.com and we'll straighten your photos for a nominal fee. 

Are Your Photos Too Dark?

  • When digital photos are uploaded to your computer, run them through a developing program, such as Adobe Lightroom or Adobe Bridge.  This will allow you to adjust the exposure, backlighting, and any other photographic imperfections that may appear.
  •  If you don't understand how to operate these programs, you can always hire a photographer or photo restoration artist to make these adjustments to your photos.  Fortunately, we are experts this this area, and can make these adjustments to your photographs.  Contact us for a free quotation.
  • Unfortunately there is little that can be done to change the outcome of a photograph that has been taken on 35mm film.  We all know the old saying of "Garbage In, Garbage Out", and this applies to photographs as well.
  • One option for 35mm photos, provided they are in focus, is to have them scanned into a computer, saved as .jpgs and then you can run them through a digital developing program. 

Don't Really Know What To Take A Photo Of?

I've included a list of areas in a home that must be photographed in order to give the potential buyers the best shot at prequalifying themselves for viewing the home.  Samples of each are also provided.

I've also included a list of areas that should NOT be photographed, as they detract from your listing, and tend to leave the impression that you weren't really sure what you were doing.  I did not include samples of these works because I didn't want to offend the photographer who may have taken them.

The Must Have Photographs 

The Kitchen -  Take the photo from the perspective of coming into the kitchen and show as much of the cabinetry and floor as possible.  A lot of people judge the whole home based on how big or small the kitchen is and what kind of possibilities it holds 

The Eat In Kitchen - Take this photo from the perspective that shows how the prospective buyer might be able to include their own furniture in the room. Show how it attaches to the kitchen and give depth.

 The Dining Room - Take the photo from the same perspective of the eat in kitchen.  Give the room depth and include any features that might be selling points, such as light fixtures or windows.

 The Family Room - Don't worry about what is in the room, aim to capture the room as a family might see it when they're sitting down relaxing after a long day at work.  It needs to show comfort and the "home" feeling.
 

 The Living Room - If there is a formal living room, capture the width/depth of it and any features, such as layout, window treatments and how the room might be used as formal entertainment room.


Click Here for the rest of the "Must Have" Photographs

 

 Below is a link to my personal photographs from around Ontario.  Please feel free to take a look at them.  Keep in mind that some of them were taken just for fun.  Most can be printed up to 18x24 size, and on canvas, watercolour paper or regular glossy photo paper.

Pricing can be made available upon request.  Each photograph is only sold in limited editions and is signed by the photographer.