Recruiting Franchises

recruiting
(recruit) enroll: register formally as a participant or member; "The party recruited many new members"
(recruit) any new member or supporter (as in the armed forces)
Form (an army or other force) by enlisting new people
Enroll (someone) as a member or worker in an organization or as a supporter of a cause
(recruit) a recently enlisted soldier
Enlist (someone) in the armed forces

franchises
grant a franchise to
(franchise) a statutory right or privilege granted to a person or group by a government (especially the rights of citizenship and the right to vote)
An authorization given by a league to own a sports team
(franchise) an authorization to sell a company's goods or services in a particular place
An authorization granted by a government or company to an individual or group enabling them to carry out specified commercial activities, e.g., providing a broadcasting service or acting as an agent for a company's products
A business or service given such authorization to operate