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For assistance with Cognition, Brain & Consciousness (Baars & Gage, 2007)




To: Professors of Cognitive Neuroscience

From: Bernard J. Baars and Nicole Gage



    Dear Professor,

    Thank you so much for adopting (or considering the adoption) of
Cognition, Brain and Consciousness: An Introduction to Cognitive Neuroscience. (Elsevier, Inc. / Academic Press, 2007).

    For more information about the textbook, press this link.   For enthusiastic endorsements by your colleagues, please scroll down this page.

    This site will help us to exchange ideas about this new introduction to Cognitive Neuroscience. We are pleased to hear from you.

    Nicole Gage and I welcome any comments, suggestions, and questions you have. Your input will help us to make improvements.

    You are most welcome to email Baars directly at: baarsbj AT gmail.com.

    Your ideas for additional Instructor Support are also very  welcome.

    My professional CV can be found at this link. Wikipedia's entry is here.

    Articles about the scientific study of consciousness, its brain basis, and related questions can be found here.


    If you would like to talk about Cognitive Neuroscience, we're happy to do that, too!


    With best regards,

    Bernard J. Baars, PhD


    Affiliate Research Fellow

    The Neurosciences Institute
    San Diego, Calif. 92121
    www.nsi.edu
    www.nsi.edu/users/baars

    http://en.wikipedia.org/wiki/Bernard_Baars

    Desk copies can be requested at the  Elsevier textbook site. (click link)




        Endorsements and reviews:


        Baars & Gage has been enthusiastically reviewed in Doody's, the book review journal for college librarians: 


            "This is an outstanding, comprehensive new introductory textbook on cognitive neuroscience. Written and edited by internationally recognized scientist-educators, it would serve as an excellent accompaniment to an undergraduate course on the brain and behavior."


        --- Prof. Michael J. Schrift
             University of Illinois at Chicago
             College of Medicine


       Doody's  awarded Baars & Gage a score of 91. Rating:  4 star.


       Baars & Gage also received a favorable review in Nature Neuroscience, one of the leading journals in the field. The reviewer wrote:


           "Overall, the organization of the book is driven by psychological principles instead of by the organization of the brain's functions, which one may find refreshing." 

              http://www.nature.com/neuro/journal/v11/n6/full/nn0608-621.html#a1



        Individual endorsements:



           “It's clearly and entertainingly written, abundantly illustrated and content rich, making this complex, but fascinating field accessible to all.”


           ---Stan Franklin
               W. Harry Feinstone Interdisciplinary Research Professor
               The University of Memphis, Tennessee



         “This is a wonderful, unique textbook...numerous helpful, vivid color illustrations and an engaging writing style throughout, the text makes inherently technical material accessible without losing sight of the exciting new findings and ideas coming from the research.” 


        ---Nelson Cowan
            Curators' Professor
            Department of Psychological Sciences
            University of Missouri, Columbia



          “My general impression (and that of the students) is very positive, the book is nicely illustrated and gives a beautiful overall impression. Students liked it a lot.” 


        --- Prof. Dirk Heslenfeld
             Vrije University
             Amsterdam 
             The Netherlands  



         “Comprehensive, authoritative and beautifully illustrated, this is a superb introduction to cognitive neuroscience. It is ideally suited as a text to accompany an undergraduate or graduate course.” 


      --- Prof. Michael D. Rugg
           Center for the Neurobiology of Learning and Memory
           University of California, Irvine 



         Amazon raters gave Baars & Gage five stars, compared to three stars for Gazzaniga et al (2nd edition), and 4.5 stars for Purves et al. (3rd ed.).


        Three Amazon.com reviewers wrote:  



       “COGNITION, BRAIN, AND CONSCIOUSNESS provides a somewhat curtailed overview of the emerging science of mind and brain. It is accessible to students and interested readers at all levels. It is beautifully illustrated and pedagogically advanced. It is the best of its kind now available.”


        --- Henri Montandon, MD, PhD 



        “ The end result is that by the end of each chapter you know the material very well and wouldn't you know it, you've started thinking about how the mind really works and some of the philosophical implications of brain function. That's more than I expect from most textbooks, so I think the authors are being a bit modest in calling this book an introduction to cognitive neuroscience; it is that and much more.”


               --- Steward Hines



       “I couldn't agree more with the editorial reviews of this book. It is excellent!”

               --- jimbo 



        Baars & Gage is now being translated into Chinese and Korean. 




     



A new introduction to cognitive neuroscience.



"Brain Science For the Rest of
Us!"




"How can you tell the front from the back of the brain?"

"Where is working memory located?"
 

"Is it relevant to my life?"

"I can't memorize all the words!" 



It can be made easier to learn ...



 

(You can 'drag and drop' the brochure below to your desktop).




        (You can "drag and drop" the bookmark below to your desktop.)


        (bookmark below - copyright Baars & Gage, 2007, Elsevier, Inc.)
    Major brain functions are color-coded above.
Students are encouraged to color functional
regions by hand, as
medical students have
traditionally done to learn anatomy.




Bernard J. Baars, PhD















    Nicole M. Gage, PhD






















With thanks to Dr. Susan Blackmore,
whose son drew this cartoon!