Brown, W. J., Kiruswa, S. K., & Fraser, B. P. (2005). Promoting HIV/AIDS prevention through dramatic film: Responses from Eastern Africa. Eastern Africa Journal of Humanities and Science, volume 5, No 1.
Brown, W. J., Kiruswa, S., & Fraser, B. P. (2003), Promoting HIV/AIDS prevention through soap operas: Tanzania’s experience with Maisha. Communicare, 22(2), 90-111.
Fraser, B. P., & Brown, W. J. (2002). Media, celebrities, and social influence: Identification with Elvis Presley. Mass Communication & Society, 5, 185-208.
Brown, W. J., Duane, J. J., & Fraser, B. P. (1997). Media coverage and public opinion of the O.J. Simpson trial: Implications for the criminal justice system. Communication Law and Policy, 2(2), 261-287.
Book Chapters
Brown, W. J., & Fraser, B. P. (in press). Global identification with celebrity heroes. In S. Drucker & G. Gumpert (Eds.), Heroes in a Global World. Cresskill, NJ: Hampton Press.
Fraser, B. P., & Brown, W. J. (in press). PETA's "Got Beer?" campaign brews up an ethical controversy. In M. Land & B. Hornaday (Eds.),Utilitarian and communitarian approaches to ethical dilemmas in journalism (exact title and page numbers in press).
Brown, W. J., & Fraser, B. P. (2003). Celebrity identification in entertainment-education. In M. J. Cody, M. Sabido, A. Singhal, & E. M. Rogers (Eds.), Entertainment-education worldwide: History, research, and practice (chapter 19). Maywah, NJ: Lawrence Erlbaum Associates, Inc.
Keeler, J., Fraser, B. P., & Brown, W. J. (1999). How promise keepers see themselves as men behaving goodly. In D. S. Claussen (Ed.), Standing on the promises (75-88). Cleveland, OH: The Pilgrim Press.
Bocarnea, M. C., Brown, W. J., & Fraser, B. P. (1999). Portrayals of post-Communist Romania in United States newspapers and magazines. In M. Prosser & K. S. Sitaram (Eds.), Civic discourse: Intercultural, international, and global media (157-168). Stamford, CT: Ablex Publishing Company.
Brown, W. J., & Fraser, B. P. (1998). Multicultural expressions of religious symbols. In T. M. Singelis (Ed.), Teaching about culture, ethnicity, and diversity (pp. 215-220). Thousand Oaks, CA: Sage Publications.
Lindvall, T. R., & Fraser, B. P. (1998). Darker shades of animation: African-American images of the Warner Brothers cartoon. In K. Sandler (Ed.), The Warner Brothers Project. New Brunswick, NJ: Rutgers University Press.