Wimpy Franchise

franchise
An authorization given by a league to own a sports team
A business or service given such authorization to operate
an authorization to sell a company's goods or services in a particular place
grant a franchise to
An authorization granted by a government or company to an individual or group enabling them to carry out specified commercial activities, e.g., providing a broadcasting service or acting as an agent for a company's products
a statutory right or privilege granted to a person or group by a government (especially the rights of citizenship and the right to vote)

wimpy
Wimpy is the brand name of a chain of fast-food hamburger restaurants based in the United Kingdom. It is well known for its burger known as the Bender, which is actually a frankfurter sausage and not a hamburger patty.
wimpish: weak and ineffectual
Having the characteristics of a wimp; feeble, indecisive, cowardly