Business analytics (BA) refers to the skills, technologies, applications and practices for continuous iterative exploration and investigation of past business performance to gain insight and drive business planning. 

as per  Beller, Michael J.; Alan Barnett (2009-06-18). "Next Generation Business Analytics 

so going by this definition one can easily realise the fact the market research provides insights for the running of a business. 

I work for a KPO,  Knowledge Process Outsourcing or outsourced organization, which strives for  Customer Satisfaction

, the name of my company is  Brickwork, it is into other services such as  Remote Executive Assistant/s,  India Strategy,  Due Diligence,  Healthcare, preparation of  Business Plans,  Legal research,  Litigation reporting

 Book Writing &  Web Designing.