Content on this site is what I like reading about, it is a compendium of links.
My First Book
This book is still being written, it is a Non Fiction book It is going to be named "List of tools to Analyze data" Dedicated to my Family The partially worked data is here under [This site is under construction] Tools of analysis 1.0 Financial tools 1.1 Cash flow, 1.2 Fund Flow-(credit items are taken), 1.3 Ratio Analysis Example-PV ratio=(sales/contribution), 1.31 Balance sheet (B/s) Ratios, 1.32 Profitability Ratios, 1.33 Capital Ratios, 1.34 Activity Ratios (Inventory Turnover ratio, Receivables turnover, Payables turnover, working capital turnover, Fixed assets turnover ratio), 1.35 Liquidity Analysis-Current ratio, Quick ratio=cash + marketable securities +acccounts receivable(no BP)/current liabilities, 1.36 Cash ratio, cash +marketable securities/current liabilities, cash flow from operation ratios, cash flow from operation/current liabilities, Total Debt to Total capital ratio, Gearing ratio, 1.37 Equity to total capital ratio, 1.38 Debt to Equity ratio, 1.39 Fixed charge coverage ratio, 1.4 Gross margin=Gross profit/sales, operating margin=operating income/sales, 1.5 Common size statement, 1.6 BEP (Break even point/analysis), 1.7 Income statement analysis, 1.8 YOY (Year of year, quarter by quarter), 1.9 Annual reports. 2.0 Tools from Economics PLC (Product life cycle), IPLC (International Product life cycle), Demand forecast.
3.0 Costing tools Marginal cost analysis, Unit costing.
4.0 Statistical techniques Pareto (80/20), Fish bone, Brain storm, 6 sigma, Probability, Hypothesis testing, Chi test=relationship between two variables,(if the sample is not either normal, poison, binomial, N>50, n>5), T-test =small samples, F-test=tests the variance of two independent samples(Annova), Z-test=big samples N>30 , LP(linear programming), PERT ( Program [or Project] Evaluation and Review Technique), CPM (Critical Path Method), Theory of games/Game theory, Simulation. Explanation as to when to use these tools: The events considered must be mutually exclusive and have total probability 1. A simple example is the hypothesis that an ordinary six-sided die is "fair", i.e., all six outcomes are equally likely to occur. Chi-square is used to assess two types of comparison: tests of goodness of fit and tests of independence. A test of goodness of fit establishes whether or not an observed frequency distribution differs from a theoretical distribution. This link above shows how to use T-test in SPSS, T-test used when A statistical test involving means of normal populations with unknown standard deviations; small samples are used. Statistical regression - the relation between selected values of x and observed values of y (from which the most probable value of y can be predicted for any value of x), i.e. If X and Y are variables which are related, as X changes, Y too will change, but in what proportion? or will Y reduce as X increases? Logistic regression: The description of the nature of the relationship between two or more variables; it is concerned with the problem of describing or estimating the value of the dependent variable on the basis of one or more independent variables.
5.0 OR/OM tools (Operations Research & Operations Management) 6.0 Marketing Tools Positioning, Perceptual gaps, Identification of core areas, Does economies of scale make sense, (in case merger's are on the cards)
Suppliers position-consolidated or fragmented, refer to a Software by the name "smart business" Comparative position, Perceptual maps, Customer requirements, - gaps - Management (mgt) perception-quality specification gaps-delivery gap Our capabilities, which markets to operate in, besides what we do,what others do, which we don't' -gaps, segregation of market from product and customer point of view,
Market (mkt) size, Where do they others focus-IPR etc.., How complete is the offering, growth rates, secondary sources-press releases, analysts reports, Who is the identified competition, i.e, product form (coke Vs Beer) or in the place/rank form 1 vs 2, 4 vs 5,6.... Mkt research (secondary to know more), Whether consolidation helps, Common practices such centralization and Cost cutting measures commonly adopted, Consolidation of vendor (backward integration) - do we have a vendor data base, Has the influencer in a decision process being reached effectively (if not efficiently -is cost of reach considered) -Efficiency of reach Count of errors in any process Vs effective processes -finish the o/p i.e. no of pieces within time span,
Initiators contact, Buyer bargaining power, User, Payer influences on decision, Mkt research for more info, Changes in the industry , What are the relative strengths(SWOT) and Areas where competitors are good, their patents, any product line where they have domination, VS our SWOT, The kind of approaches,(LG-rural Vs Samsung-urban), Do they use any data base, Softwares, to be organized, Strategies of the competition, Margins the competitors work on, and Eventually markets, margins per product line per region, is there a posibiilty for creation of a new market, as this is easier to convert non users to users, than to make product changes or fight for competitors customers, Ansoff matrix, Will any JVs help, Are strategic partnership of any use, in terms of ROI M&A, Will Diversification help, Any issues with (our) manuals, Service, Accessories, Delivery of all the above, Warranty attractiveness, Sales force mix and HR mix, Gestation period for decisions, -hp Carly quit and revenues exceeded dells, 4 Cs Customer solution Customer cost Convenience Communication 7s strategy-(things that are hard to change and soft and easier to change)
Skill-soft Shared values-soft System-hard-tracking sys in place Structure-hard Style-soft Staff-soft 4Ps Product bundling-packaging-positioning-branding-quality-updates and customer's opinion- Price Place-handling, Promo + 4 more Ps Physical evidence Processes and procedures-training gaps-customers & employee
People Patriotism
Margins in a market-ex 100cc bikes when compared to >100<250, {250< x>100}, What is the kind of investment required to enter newer markets, Entry and exit barriers, Legal issues, Are there any culture issues (customers and employees), Talk to competitor's customer, Especially a lost customer, Industry scenario and org SWOT, Client/customer analysis (How he functions), Features of clients- purchasing function-centralized- orientation-production/engineering dominated/fin (financial)-mkt-delivery time-qly(Quality)- kind of relationship-nature of industry- prefer leasing-service contract-sealed bidding- service contract-sys purchases- industry size- company size- location-what tech do we focus on-& them-user status(medium-hi-low), service requirement-customer needs few/more services- urgency-application in our product-size of order- similarity in values- attitude towards risk-loyalty based/oriented.
Price-Oriented Customers, Limit quantity purchased, Allow no refunds Make no adjustments Provide no services Purchasing Orientations- Buying Procurement Supply chain management Product-Related Purchasing Processes-Routine products Leverage products Strategic products Bottleneck products e-Procurement,
(for a recommendation format see Boston Consulting Group formats) Price in comparison with competitors & PLC, and all other Ps, Environment, Changing society, Technology, Politico/legal challenges, Demographic features of custo(Customer), how does the customer use it, where does he buy it from, When customers buy - Why they prefer a product
- How they respond to marketing programs
- Will they buy it (again)? repurchase
- Focus on city size,
- Social class,
- Psycho graphics and
- Lifestyle of custo,
- All these parameters with weight-age
- Satisfaction surveys,
- Complaints box,
- Various uses of the same product,
- Importance of those uses,
- Customer attitudes groups :
- Enthusiastic,
- Disinterested,
- Decorator,
- When was the last usage of the product,
- Competitor analysis, and
- Sources of ideas-
- customers,
- employees,
- vendors,
- ad agencies,
- invest bks(Banks),
- consultants,
- brokers,
- distributors,
- research firms,
- tele calling agencies,
- trade shows,
- competitors &
- Their patents,
we compete for not only in the product form but for the same budget of the customer, competition analysis: diet coke Vs other colas, Vs video rentals-
- Market Research - QPSMR
- Market Research - Quantum MR tool
- Market Research - Advisor Interactive tool
- Market Research - Item Master Database - Portal
- Market Research - iSIGHTS
- Market Research - CASE (Consumer &Shopper Explorer)application
- Market Research - eCLIPSE application
- Market Research - Nitro
- Market Research - NRSP Set up- Market Research - TV Labeling application
- Market Research - SIRVAL Elements
- abc-inventory, ABC -activity based,
- absorption,
- product costing(for each product line),
- batch costing,
- contract costing,
- process costing,
- job costing,
- Hybrid Costing(Similar conversion activities different materials),
- Operation Costing (High-volume production of several products lines differing in some ways),
- Activity Cost Pool-Assigns product costs on a single volume related base,
- identify cost drivers,
- high cost items,
- cost variance analysis=std costs(forecasted) & actuals-y the variance, (Size of variance
- Dollar amount (Amount parameter)
- Percentage of standard
- Recurring variances
- Trends
- Controllability
- Favorable variances), have contingencies been built in the system, structure of ratios: Liquidity ratios
- Solvency ratios
- Turnover ratios
- Profitability ratios
- Equity-related ratios,
8.0 Strategy Tools
- Identification of core areas,
- Does economies of scale make sense, (in case merger's are on the cards)
- Whether consolidation helps,
- Consolidation of vendor (backward integration) - do we have a vendor data base,
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Will any JVs help,
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Are strategic partnership of any use, in terms of ROI
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M&A,
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Will Diversification help,
- If there is an entry into any new mkt then it needs to be lowest-cost method of entry,
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If labor costs are high does it make sense to outsource,
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Their economies of operation,
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Some times purchases could be for the sake of building synergies-strategy and as investments-
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You should know when to pull out in that case, and
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When to buy,
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Look for overlaps in systems,
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Soins(solutions) in the IT area,
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Having fewer suppliers,
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Will redesigning of the product decrease overlaps,
risks of newer competition
risks of imitation
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Nature of mkts- concentrated, Vs spread,
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Changes in the assembly line, -subassembly lines,
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Can the players come together and fund elections, or bargain with govt,
- Risk analysis as in, risk to imitation of business model or competency
- Competition arising from new competition
9.0 Inventory tools
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Exercise methods such as back order inventory methods,
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If the costs of inventory are hi, JIT, and other best practises,
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If vendors r using common process-anything common, they can integrate ops to gain advantage,
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Vendors may have supplier overlap,
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5s of quality tools, spic and span,
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has the organization used tools such as MDSS-mkt decision support sys, MKIS-mkt info sys, ERP, MRP,
10.0 Management tools
- People's co-operation, make the ceo talk to the branch heads abt the effectiveness to each branch,
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superstores in rural markets served mainly by mom-and-pop stores and small discount retailers.
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As u grow more clout with suppliers, u begin to buy out other discount retailers and convert their stores to the Ur format.
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size of the existing store,
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local real estate costs,-will leasing help,
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does contract labor help, 11.0 Procurement tools
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Virtual ordering-like cisco, sales of one channel Vs another, store Vs store walmart Vs foodworld, (branch Vs Branch) volumes (units Vs Amt), %s
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how fast is the environment changing,
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should the business model change accordingly,
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should the top mgt change accordingly,
12.0 Marketing Research Process:
Step 1
Research Purpose
Problem or opportunity analysis
Which problems or opportunities are anticipated
What is the scope of the problems and the possible reasons?
Evaluation of decision alternatives
What are the alternatives being studied?
What are the criteria for choosing among the alternatives?
Research users
Who are the decision makers?
Step 2
Research Objective
A statement, in as precise terminology as possible, of what information is needed
Research Question
Hypothesis Development
Research Boundaries
Typical questions at this stage are:
- Should we rely on secondary sources such as the census?
- Which is more appropriate, an exploratory research with group discussions or a field survey?
- Is a mail, telephone, fax, or personal interview survey better for this problem?
Sampling
Type of Population
Question Form
Question Content
Response Rate
Costs
Available Facilities
Length of Data Collection
The specifics of measurements
ESOMAR (mkt research in the DM process -org),
Case discussed:
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Walmart's Mexico adventure
Issues-low per capita –purchasing power
infrastructure for logistics –ports etc…
selection of merchandise- snow skates in Mexico Wal-Mart
language labels in English for Spanish speaking people
currency crisis 4% depreciation PA Vs 45% rise in prices, against peso $
sys issues –excess inventory is replenished first -inventory sys was built that way
deficit
govt red tapisim
stock market optimism due to currency becoming cheaper outflow was more so they pegged it against a free float-lost 40% value
recession
tuff imports due to exchange rates hi
NAFTA free –cheap-jobs-distribution center
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select a niche and operate there,
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S&P rating,
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errors on methods-
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% on sales -wrong -as revenues go down u ad lesser.
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Competitors may be ad diff stages- intro Vs mature- so promo budgets will be diffrent,
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say if women obj-women apparel- by 20%, so as per target, how to decide how much part of the budget will go to that segment, -funneling -
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how much existing customers-how many r women,
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how many i want -
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how many ppl do i talk to-
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where r they,
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out of every 5 ppl-1 buys-therefore how many should come in,
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how will u go to the place-where they are located,
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is it college girls-do i do it in front of the gate,
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slow -transparent elevators-use the funds u saved on a hi speed elevator for the budgets,
sigma-shops r upscale-org of shop-commercial- offices,
* Abells Framework for defining the business
* Porter's Five Forces model
* Strategic Groups
* Stages in the Industry Life Cycle
* Role of Macro Economic Environment
* National Competitive Advantage
* Roots of Competitive Advantage
* The Value Chain
* Return on Invested Capital -cogs/sales, SG&A/sales, R&D/sales, wc/sales, PPE/sales(sales of goods & admin, ppe-plant property & equip)
* Economies of Scale & Learning Effects
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cost goes down Vs a new curve is created blow the cost line
* Sequential and Parallel Development Process
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id-concept-product-process-commercializations-done
* The dynamics of business level strategy
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how each element affects others-done
* Focused vs Differentiation strategies
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r u catering to just one kind of custo, -done
* Market Development and Customer Groups
* The Chasm
* Non Price Competitive Strategies proliferation-ex SUV sunglasses to go with it, etc...
1 implementation
2 funding
3 id(identify) qualified suppliers - if u wanna try outsourcing -u hav a choice btn an org of 200 ppl and 1000 -the 1k ppl org makes more sense -as per industry stds
4 segmentation
5 if u r a product/process mgr- focus areas are either cost cut, increase reveunes, energy conservation, industrial relations, productivity improvement, org restructuring, counselling,
6 the solution must match the capabilities and needs (long & short term)
7 steps: mission & obj should be kept in mind,
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mkt research,
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segment,
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plan,
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org,
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promote,
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implement,
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collect data, &
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modify accordingly,
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observe hit rates when it comes to promotional choices,
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clean as per mechanics is different from what the manager thinks- u need to show them what u think, communicate thru their lang, translation of manuals would be difficult,
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name -easy to pronounce, bad name -whirlpool, yahoo- does not give anything unique, but ppl are lazy to search, the uniqueness is just 1% used, so ppl r used to these things,
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issues with metrics,
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method of measurement,
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consistency with inspectors(two and more and same inspector),
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compensation plan,
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economic conditions,
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industrial avg,
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weight age in metrics,
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distribution issues-on time,
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margins,
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projects can be done right from vendors place to customer- thru six sigma,
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process improvements and best practices,
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outsourcing of prdn,
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sourcing,
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distri, cus care,
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servicing,
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support,
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forecasting issues,
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policies,
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relationship
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CRM databses,
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is franchising model better, e
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eliminated redundancies,
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lean methods(non val add),
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where is BEP,
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increase sales force,
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supply chain -reaching on time,
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patent ourselves,
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tax haven,
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SEZ,
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best practises,
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sales to custo- distributors,
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wholesellers, (YOY, MOM) - relationship issues,
5S
Japanese Term
English Equivalent
Meaning in Japanese Context
Seiri
Tidiness
Throw away all rubbish and unrelated materials in the workplace
Seiton
Orderliness
Set everything in proper place for quick retrieval and storage
Seiso
Cleanliness
Clean the workplace; everyone should be a janitor
Seiketsu
Standardization
Standardize the way of maintaining cleanliness
Shitsuke
Discipline
Practice 'Five S' daily - make it a way of life; this also means 'commitment'
Mckinsey
3 ideas
14.0 HR tools - Performance mgt tool,
15. Retail tools food fashion fun filim
END
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note bk to be read: "a small consultants survival kit"
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must search on the net : Institute of mangement consultants of india,
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more books arthur n turner- mgt con in india, business india june 7-20 archives '82,
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survey of mgt con, views of mgt con in india MDI
col nirmal singh, con tancy meth & styles ex & choice in the indian setting- ed - mgt con of india
india adopts mtg con, journal of mgt consult
christo lovelock, services mkt, cases and reading -newjersey prentice hall
stewart a washburn "does ur client know what u r do " journal of mgt con
brian smith mkt of mgt con jour of mgt con
david h master jour - existing clients
david b norris a mkt checklist for con journ
sam w barcus 3, 4 dielemas in selling con services journ
james r hick man con primer for personal selling
pp dixit " a small con, survival kit" journ of mgt con vol4 #4
Rhonda Abrams- ALL BOOKS
Bibliography and Referencing
Philip Kotler, Kevin Lane Keller 13e Marketing management, Prentice Hall, Pearson Publication
Peter Ferdinand Drucker, The Practice of Management (2005), Harpercollins Publishers
ND Vohra, Quantitative Techniques In Management, Publisher: Tata Mcgraw-Hill 3rd edition
Harvard Business School Publishing, Literature, 2008
Management Game – Carnegie Mellon University, Tepper Business School Literature, 2008
Financial Management Theory And Practice, Prasanna Chandra, 7e (Paperback - 2008), Tata Mcgraw Hill Publishing Company Limited
Marketing Research by David A. Aaker, V. Kumar, George S. Day, 9th edition, Publisher: John Wiley & Sons Inc.
Essentials of Organizational Behavior, 9e, Prentice Hall, Pearson Publication, Stephen P. Robbins / Tim Judge.
50 companies That Changed The World, Howard Rothman, Mary Scott. Career Press Inc.2001
Managing Human Resources, 5e, Luis Gomez-Mejia, David Balkin, Robert Cardy, Prentice Hall, Pearson Publication
The New Managerial Economics - William Boyes, Houghton Mifflin Company 9e
Basic Business Communication - 10e, Lesikar and Flatley, Tata Mcgraw Hill Publishing Company Limited
Integrated Retail Management by James R. Ogden & Denise T. Ogden, Wiley India Pvt Ltd, 2e
Managerial Accounts - 7/e. Ronald W. Hilton, Cornell University, Irwin/mcgraw-hill
Business Statistics - JK Sharma- Pearson, 2e
Financial Management 9e IM Pandey, Vikas Publishing House Pvt Ltd,
Consumer Behavior - Henry Assael, Houghton Mifflin College Div, 1e
Economic Environment - SK Misra, Puri Vk, Himalaya Publishing House, 2e
CK Prahlad, The Fortune at the Bottom of the Pyramid, Wharton School Publishing.
Thomas Friedman, The World is Flat, Farrar, Straus and Giroux; 1st edition (April 5, 2005)
Excerpts from Pankaj Ghemavat's,Refining Global Strategy, Strategy and the Business Landscape, Games Business Play, Commitment. Barnes & Noble
In Conversation with Dr. Ramesh G Tagat, former Professor at IIM Bangalore
Introduction Financial Accounting, Charles T Horngren, Gary L. Sundem, John A. Elliott, Donna Philbrick, Dorling Kindersley (india) Pvt Ltd, 8e
Howard Mentor Series E learning materials, Managerial Skill Development
Prof. A. K. Chaudhari, Indian Statistical Institute, Literature, 2008
Sales Management 6e, Charles Futrell, South-Western Publisher http://futrell-www.tamu.edu/
C.W.Hill, G.R.Jones, Strategic Management an Integrated approach, 6e, McGraw-Hill
C.W.Hill & A.K.Jain, International Business, Tata McGraw-Hill,
P.J.Fitzgerald, Selmond on Juris Prvdence
Integrated advertising, Promotion & Marketing Communication, Kenneth E. Clow, Donald E. Baack, Prentice Hall, Pearson Publication, 3e
Rural Marketing, Pradeep Kashyap & Siddarth Rout, 2e, Sage
Financial Management, M.Y.Khan
Financial information control system, Antony & Govind Rajan
Multinational Finance Management, Alan.C.Shapiro
Financial Statement Analysics & Valuation, Wild, Subramaniam, Halsey
Financial Services, M.A.Khan
Mergers Re strutchering & Corporate Control, Weston. F.
Strategic Finance Management, Dr. Prasana Chandra
Product Management by Donald R Lehman, Russel S Winer, Tata-McGraw Hill 3e
India 2020 APJ Abdul Kalam, YS Rajan, Penguin Publications
Mission India APJ Abdul Kalam, YS Rajan, Penguin Publications
Services Marketing, 3e, Tata Mc-Graw Hill, Valerie A Zeithmal, Mary Jo Bitner
Industrial Marketing Analysis, Planning and Control, 2e, Prentice Hall, Robert R Reeder, Edward G Briety, Betty H Reeder
Good Place to find ebooks, (no Copy right Infringement here)
http://www.unhabitat.org/list.asp?typeid=15&catid=254&start=91&page=4
http://books.google.co.in/books?id=7cYOAAAAQAAJ&pg=PA220&lpg=PA220&dq=marketing+alternatives&source=bl&ots=zHBWss7vOj&sig=LphKWxm1BMUM4AA7PHGPWvhCsk4&hl=en&ei=fN7QSYauLNCNkAX5x73vCQ&sa=X&oi=book_result&resnum=4&ct=result#PPA206,M1
http://books.google.co.in/books?uid=8297740492292933293
http://www.theadulteducationcenter.com/Links/links.htm#rub
http://www.themarketinganalysts.com/Sample%20Strategic%20Marketing%20Plan%20Outline.pdf
http://en.wikipedia.org/wiki/Business_performance_management
http://en.wikipedia.org/wiki/Benchmarking
http://www.loreofwizards.com/chapters.html
MY OTHER SITE
http://arvindleopereira.weebly.com
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Disclaimer: All contents in this site are my personal opinions. Decisions based on data analysis depend upon interpretation, as social sciences deals with less rational behavior from the consumer & employees, emotional influence need not always precede logic. Luck, logistics, choice & Taste etc… play a role in the outcomes. This content is based on personal work and interpretations. Users are advised to observe personal discretion in using content. Content is not intended to be used on commercial scale for commercial activity. It is part of my personal learning and observations. |
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