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Before You Buy A Franchise - Franchise Development Marketing Before You Buy A Franchise
Rayman Raving Rabbids Has Nintendo forsaken the hardcore gamer? Certainly not. As the company's leaders are too proud to point out, there will always be games like Zelda, Metroid and Mario for the established audience, and the 2006-2007 lineup is digital proof. At the same time, the Big N isn't exactly hiding the fact that it is also very focused on creating software that is immediately accessible - something that everybody and not just the super geeks can enjoy. Wii Sports, which ships with the system and couldn't be simpler or less daunting, accurately represents this new design philosophy. Wii is not Xbox 360 or PlayStation 3 - it has been created to nurture an entirely different breed of games. Nintendo has mapped the territory and is putting its best foot forward, but not all third parties are embracing the new approach. A glance at the system's launch lineup reveals a number of ports with tacked-on Wii controls. These publishers haven't yet got it, but one backer - Ubisoft - has. Purists, traditionalists, conventional snobs - none of these people will be happy to read it, but Ubisoft's Rayman Raving Rabbids completely ditches the franchise's trademark platformer background. Let's be clear to avoid any confusion: there is no platforming to be found in this Wii-exclusive title, which arrives from the undeniably talented Beyond Good & Evil team, led by Rayman creator Michel Ancel. In place of those run-and-jump levels are mini-games designed around the Wii remote. There is a central storyline that sews the minis together, but make no mistake: this project is Ubisoft's deeper, prettier WarioWare. It may not follow the classic Rayman template, but Rabbids is nevertheless a welcomed addition to Wii's launch lineup for it is a fun and oftentimes hilarious game and an ideal choice for the old-school and new-school alike. The limbless mascot is enjoying a picnic with some Globoxes on a bright and sunny afternoon when the festivities are interrupted by underground-dwelling bunnies. In a well-animated cinematic that is indicative of the funny storyline sequences to follow, the bunnies dig through the ground and then stare blankly at Rayman until he is snatched up - kidnapped, actually - by Serguei, a gigantic beast of a rabbit who seems to act as the muscle for the race. As it turns out, although these bunnies appear to be especially stupid, they have been planning to take over the world for years. The story eventually lands Rayman in prison, where he is forced to compete in a series of games for the entertainment of the bunnies. Only by winning these challenges will he also win over the unanimously not-so-bright beings and gain access to toilet plungers, which he can use to escape his cell. If none of this makes any sense to you, you're not really alone. The game chucks realism in favor of comedy and is a success exactly because of it. Although we could honestly take or leave Rayman himself, Ubisoft has with the bunnies created characters with more personality and charisma than 10 of the most popular videogame mascots combined. The developer seems to have realized this, too, which is why the rabbits - not Rayman - usually take center stage in the various mini-games that follow. The result is a variety of situations that will make you laugh simply because they are so silly or so wicked, which puts Rabbids in a very exclusive class of games that are just as funny as they are fun. The bunnies infest the mini-games and you are constantly invited to torture them in new and inventive ways. You might have to use the Wii remote to bash them over their heads in a game similar to whack-a-mole. You might have to shake the Wii remote and nunchuk attachment up and down in order to make Rayman sprint so that he can deliver a bomb to an unsuspecting rabbit before it explodes. You might have to use the controllers to smack out of tune rabbit choir singers in the face. Or you might have to use the controllers to aim and fire in on-rails first-person shooter sequences. Incidentally, you don't shoot bullets, but plungers, and the projectiles fly and stick onto the faces of the bunnies as they run through the levels. The number of minis in Rabbids - 70 - is comparable to a Mario Party title, which is impressive. The difference is that the minis in Ubisoft's title are oftentimes deeper and generally more entertaining than the norm. The developer has really thought about how to use Nintendo's new controllers and it shows. During the on-rails sequences, which in our humble opinion are so good that they could be packaged into their own game and we'd buy it, you shake the nunchuk to reload your plunger gun and aim with pixel-perfect accuracy with the pointer. It flows beautifully. The elitist gamers in us hate the very concept of on-rails play, but it's done so well here that it becomes a moot point. It's just fun. And the best part is that two or more people can gun simultaneously, which makes it a great party option. The developer seems to have ca MISERY UNDER OBAMA (read story below)
My name is George C. Joseph. I am the sole owner of Sunshine Dodge-Isuzu, a family owned and operated business in Melbourne, Florida. My family bought and paid for this automobile franchise 35 years ago in 1974. I am the second generation to manage this business. We currently employ 50+ people and before the economic slowdown we employed over 70 local people. We are active in the community and the local chamber of commerce. We deal with several dozen local vendors on a day to day basis and many more during a month. All depend on our business for part of their livelihood. We are financially strong with great respect in the market place and community. We have strong local presence and stability. I work every day the store is open, nine to ten hours a day. I know most of our customers and all our employees. Sunshine Dodge is my life. On Thursday, May 14, 2009 I was notified that my Dodge franchise, that we purchased, will be taken away from my family on June 9, 2009 without compensation and given to another dealer at no cost to them. My new vehicle inventory consists of 125 vehicles with a financed balance of 3 million dollars. This inventory becomes impossible to sell with no factory incentives beyond June 9, 2009. Without the Dodge franchise we can no longer sell a new Dodge as “new,” nor will we be able to do any warranty service work. Additionally, my Dodge parts inventory, (approximately $300,000.) is virtually worthless without the ability to perform warranty service. There is no offer from Chrysler to buy back the vehicles or parts inventory. Our facility was recently totally renovated at Chrysler’s insistence, incurring a multi-million dollar debt in the form of a mortgage at Sun Trust Bank. HOW IN THE UNITED STATES OF AMERICA CAN THIS HAPPEN? THIS IS A PRIVATE BUSINESS NOT A GOVERNMENT ENTITY This is beyond imagination! My business is being stolen from me through NO FAULT OF OUR OWN. We did NOTHING wrong. This atrocity will most likely force my family into bankruptcy. This will also cause our 50+ employees to be unemployed. How will they provide for their families? This is a total economic disaster. HOW CAN THIS HAPPEN IN A FREE MARKET ECONOMY IN THE UNITED STATES OF AMERICA? I beseech your help, and look forward to your reply. Thank you. Sincerely, George C. Joseph President & Owner Sunshine Dodge-Isuzu george@sunshinedodgeisuzu.com See also: franchise quick national franchise and home business show convenience store franchises franchise opportunity police retired open a franchise restaurant bogus franchise and business opportunities direct buy franchise cost |